Many companies are currently facing a decline in social media engagement. According to last year’s Convince and Convert report, social media engagement only across the U.S. has dropped 4%, while previously it was reported to have grown 7.7% over 9 years.
Increasing Twitter engagement is an important step towards building a relationship of trust and loyalty between your brand and your customers. Becoming known as a helpful, responsive, and personal brand by engaging your customers is a must for your social media strategy.
If you’re a social media marketer, you definitely want to measure engagement on Instagram accurately and efficiently. To do that, you need a tool that will put all of your Insights data in one place for your convenience. Here’s how Sotrender can help you measure and reach conclusions about your Instagram profile.