From early planning to last-minute deals, your guests are searching everywhere – and often all at once. Sotrender makes it easy to track activity across Facebook, Instagram, and TikTok, both paid and organic. Switch between brands, hotels, or regions instantly. Monitor influencer performance alongside your own content. No more bouncing between spreadsheets, accounts, or reporting decks – just one clear, unified view.

Your high season isn't long. Miss the moment, and it's gone. With CPMs spiking before holidays, clicks flooding in during flash sales, and last-minute cancellations killing margins, you can't afford to guess. Sotrender tracks your CPC, CPM, and CTR in real time – and benchmarks your results against other brands in your category. No more wondering if your numbers are good "for this time of year." Our AI-powered insights show exactly where your ad spend is working – and where it's leaking, so you'll know what to fix and when.