Moderation is a necessary part of managing any social media platform. It is a way of regulating content, responding to concerns, and maintaining the quality of your profile. Without moderation on Facebook, your responses would be disorganized. That means you wouldn’t be able to control your brand image and customer service would decline in quality. […]
Social media managers have a time-consuming job to do. They need to simultaneously make sure that their brand’s social media profiles are optimized, that the content they produce is high quality, and that they communicate effectively with their followers. That’s why they need to have access to the top social media tools to help them […]
How Instagram’s algorithm works is still a bit of a mystery for many Instagram users. But Instagram recently provided some answers to clear things up. And even if it seems trivial to some, being aware of the algorithm and understanding how it works is crucial. This is especially true if you want to achieve satisfying […]
Post less, boost your top posts, experiment with new content, host giveaways… Do these sound familiar to you? These are a few of the important strategies for increasing engagement on Facebook.