Social Media Strategy and Planning – How to Do It Right?

Social media is one of the most powerful tools used to raise awareness about your product, service, or company. A social media presence can leverage your business, bring in new clients, and strengthen your relations with existing ones. But only when you do it right. And we’re here to show you how.

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How to Use Multiple Tools to Build Your Social Media Strategy

Using multiple sources to assess your social media presence is not necessary but can be quite helpful. Tools like Sotrender can give you very good insights into your performance on social media channels such as Facebook, Instagram, Twitter & YouTube in terms of reach, engagement, communication strategy optimization and much more. However there are some […]

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Reactions and video posts analysis, relative PTAT and other changes in our app [Product Update]

We hope that you’ve already checked and tested the latest Sotrender design upgrades! Today we’re introducing the next phase of those changes. This part is focused on Facebook metrics which are affected by the new version of their API – but on top of that, we’re very excited to introduce new features and metrics that […]

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