Pepco Success Story: A Social Media Analytics Case Study

The first three months of 2020 have changed digital consumer behaviours in a quick and vital way. The number of social media users and activities are growing faster and faster and many services have shifted to the Internet. How can you use this opportunity? How can you get noticed among other brands or keep a […]

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How to cut your marketing costs in times of COVID-19 without causing harm to your performance and operations

The pandemic has completely rearranged the lives of millions of people. It has changed the way we spend our time and money, how we work, socialize, and what we do for fun. For many businesses this shift meant a major change in their business model and daily operations. Needless to add, some companies had to […]

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Introducing Sentiment Analysis in Sotrender

Giving our clients a social inbox for Facebook and Messenger was just the beginning! Now, we would like to introduce you to our newest feature: sentiment analysis in Sotrender!

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