To use or not to use… that’s the question. Hashtags on Instagram and Twitter are simple: you gotta use them. But hashtags on Facebook? That’s not so clear cut.
Do you have excellent writing skills and want to share your expertise in social media management? If so, then we’d love to hear from you and have your guest post on the Sotrender blog! However, before you submit your post, please note we won’t accept articles that don’t cover a topic in depth. So please […]
Social media metrics don’t always give you the big picture. They tell you what’s happening on your social channels, but they lack context. All those numbers are missing the ‘why’ and ‘how’ of it all. But there is one metric that’s different. It adds this context to your social media analysis. It’s called social sentiment. And […]