Rule 40 - 2018 Winter Olympics

PyeongChang 2018 – How not to anger the Olympic overlords with your social media posts (The Return of Rule 40)

The PyeongChang 2018 Olympic Winter Games are right around the corner, so get ready for a ton of social media posts about it. Everyone loves watching the games, talking about it, and supporting their favourites athletes. Marketers are especially interested; there’s no better time to display your product than when everybody is watching! But being […]

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New navigation and dashboards [Product Update]

As we mentioned in our previous update, the beginning of 2018 is an intensive time for Sotrender. This thorough focus has already resulted in a few changes and new features. These updates stem from a few things: feedback from our clients, internal tests and analyses, and changes from supported platforms. Let’s first take a look […]

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What will NOT happen in marketing this year? Anti-trends 2018

Hello 2018! What a year it’s going to be! While everyone’s trying to predict what will happen this year, Sotrender is doing the opposite! Like in previous years (2016, 2017), we’ve asked marketing specialists and social media influencers a simple question: What will NOT happen in marketing in the upcoming year?. The results, as usual, make […]

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