How Social Media Has Redefined the Fitness Industry

As a millennial female from Los Angeles, I know my Instagram game through and through. I know when to post my pictures to get the most likes. I know which of my followers I can count on to hype me in comments. I can probably guess how many viewers all of my stories will have.

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It’s finally here, Cyber Week at Sotrender!

It’s that time of year again… We’re not talking about Christmas just yet, but it’s still the official start of the shopping season. Like last year, Sotrender has extended its Black Friday and Cyber Monday and is now celebrating Cyber Week.

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How to Create Content That Will Promote Your Clothing Store on Social Media

The fashion industry has been one of the first to embrace social media. In fact, you can see designers and sellers alike, sharing content on platforms like Facebook, Instagram, Pinterest, and Snapchat in their droves. All this means an increasingly fierce amount of competition. Standing out and making an impact can be challenging, especially if […]

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