Social media is one of the most powerful tools used to raise awareness about your product, service, or company. A social media presence can leverage your business, bring in new clients, and strengthen your relations with existing ones. But only when you do it right. And we’re here to show you how.

Using multiple sources to assess your social media presence is not necessary but can be quite helpful. Tools like Sotrender can give you very good insights into your performance on social media channels such as Facebook, Instagram, Twitter & YouTube in terms of reach, engagement, communication strategy optimization and much more. However there are some […]

Most companies invest lots of time and money into Facebook, and everyone’s got the same idea: “Every company has a Facebook Page, so we need one too!”. But that kind of thinking can lead to some problems. What if you don’t have any set goals or strategy? What if you’re unsure of what to communicate and […]