Media

You publish everywhere. Your performance should keep up

You're publishing nonstop. Jumping between platforms. Trying to outsmart algorithms that change every week. And still wondering: what's actually working? Sotrender gives media teams real-time visibility into what's gaining traction, what's falling flat, and how to double down on stories that connect.

★★★★★ 4.8

from 100+ reviews

For

Newsrooms
Audience leads
Content teams

News moves fast. Your data should too

You've got content to publish, stories to promote, and audiences to grow – across more platforms than ever.
Sotrender helps you track what's working, prove your value to partners, and cut through the noise with insights that keep your reach growing and your newsroom agile.

Real-time clarity across every story, every channel

Publishing 24/7 but still unsure what's hitting? Sotrender pulls in live performance data from Facebook, Instagram and TikTok – all in one dashboard built for editors, marketers, and audience teams alike. You'll know what's spiking, what's worth boosting, and what to retire – while the content's still fresh. No tab-hopping. No data delays. Just answers, fast.

Real-time clarity across every story, every channel

See how your stories stack up –
and where you're falling behind

You're not just fighting for clicks. You're fighting for attention in a feed full of chaos. Competitor insights? Baked in. Sotrender benchmarks your engagement and reach against similar media brands, so you're never making decisions in a vacuum. You'll see what formats, headlines, and content types outperform the feed – and where you're losing ground. No spreadsheets required.

See how your stories stack up – and where you're falling behind

AI-powered ad insights, built for the media game

You're running paid campaigns to promote content, drive subscriptions, or deliver for sponsors. But without clarity, boosting posts is just throwing money into the void. Sotrender breaks it down – CPC, CPM, CTR, and beyond – with clear AI‑powered suggestions on how to improve. Plus: media-specific benchmarking, so you know how your paid performance stacks up in the real world – not just inside your team.

AI-powered ad insights, built for the media game

Reports that serve both your newsroom and your sponsors

You've got editorial recaps, internal updates, and branded campaigns to report on – often all in the same week. And building custom decks for every stakeholder? That's a full-time job on its own. Sotrender takes the chaos out of reporting. Create polished reports in seconds – or automate them entirely. Share the right data with the right people: C-suite, editorial leads, or ad partners. Tracking branded content or creator campaigns? That's built in too. You'll benchmark performance, prove ROI, and deliver the kind of results that keep sponsors coming back (and budgets growing).

Reports that serve both your newsroom and your sponsors

Trusted by publishers and broadcasters that don't play small

Sotrender makes creating both monthly and annual reports so much easier.

Edyta Wiltos

Senior Research and Analytics Specialist, TV PULS

Wave background image

Ready to get results like these?

Facebook Instagram Linkedin TikTok YouTube X Telegram

Need audience insights that actually speak?

Media is fast, fragmented, and deeply audience-driven – your reports should be too. Whether you're presenting Q2 performance, recapping a branded content push, or pitching your next big partnership, we'll tailor every chart and takeaway to what matters most.

tailored insights

Still deciding? Let's make it easy

Can I track multiple brands or shows in one place?
Yes. Sotrender supports multi-brand and multi-platform setups – one dashboard, total clarity.
Can my editorial, commercial, and marketing teams collaborate in the same workspace?
Absolutely. Role-based access lets each team see what matters to them – no stepping on toes.
How does competitor benchmarking work?
You'll see how your performance stacks up against similar media brands – across formats, reach, engagement, and more.
Can I track influencer or sponsored content too?
Yes. Whether it's branded reels or creator partnerships, you'll get clear, comparable results.
Can I customize reports for different stakeholders?
Definitely. Tailor and schedule reports for your CMO, sales director, editor-in-chief – or all of them at once.
What's included in the free trial?
7 days of full access. No credit card. No strings.
Can I also analyze data from X (Twitter)?
While data from the X platform isn’t available directly in the app, we can prepare it for you upon request.
Wave background image

Ready to build smarter content strategies – and stronger media deals?

Call us

Phone icon Phone icon
+48 604 946 064

Chat with us

Chat icon Chat icon
Start a conversation

Book a meeting

Calendar icon Calendar icon
Just pick a date