Public & Government

Inform faster. Communicate smarter

Serving the public means more than being present – it means being clear, quick, and consistent. Whether you're sharing community updates, responding to questions, or managing a local crisis, your audience expects real-time answers – and real results. Sotrender helps public institutions stay on top of what matters, deliver the right messages, and prove their communication is working.

★★★★★ 4.8

from 100+ reviews

For

City offices
Government departments
Public service teams

Less confusion. More confidence

Your citizens don't scroll for fun – they scroll for answers.
Sotrender brings all your social data into one clean, centralized platform, so you can focus on what's working instead of chasing metrics across tabs.

All your platforms. All your teams. One place

Stop jumping between dashboards. Sotrender pulls in data from Facebook, Instagram, TikTok, and more – and displays it in a single, clean interface your whole team can use. Whether you're managing multiple departments, regions, or even government partners, you'll finally have one reliable source of truth.

And with role-based access, everyone gets exactly what they need – without stepping on each other's toes.

All your platforms. All your teams. One place

Know what informs – and what gets ignored

Some updates get read. Some get shared. Others disappear without a trace. Sotrender shows you the difference – so you can stop guessing, and start improving. See which messages resonate. Spot trends in public response. Know what times, topics, and formats get the best traction – and replicate what works across your next campaign or initiative. Bonus: you'll also see how your results stack up against other institutions like yours – so you know where you're leading and where you've got room to grow.

Know what informs – and what gets ignored

Your communication budget,
used wisely

Whether you're promoting events, public health info, or emergency alerts, every cent of your media budget should work harder. Sotrender tracks all your campaign performance metrics – CPC, CPM, CTR, and more – and benchmarks them against similar public-sector campaigns. Then, our AI-powered optimization engine steps in to suggest exactly where to adjust. And unlike the platform's native tools, we're not optimizing for ad spend. We're here to help you protect your budget.

Your communication budget, used wisely

Reports that speak for themselves

Your weekly updates. Your city council decks. Your transparency reports. You shouldn't be building them from scratch every time. Sotrender creates clean, branded reports in seconds – or automates them entirely. Choose what you want to show, who should see it, and when it should go out. Done. It's reporting that works behind the scenes – so you can stay focused on the people you serve.

Reports that speak for themselves

Trusted by public teams doing real work

Dzięki raportom z Sotrendera moja praca na co dzień jest efektywniejsza, a decyzje podejmuję na bazie konkretnych danych.

Artur Próchnicki

Senior Digital Marketing Specialist, LPP S.A.

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Want results like these?

Insights that serve the public good

Social Media

7 Social Media Best Practices You’re Probably Overlooking

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Taher Batterywala

December 2024

LinkedIn

LinkedIn Analytics – A 101 Guide for 2025 and Beyond

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Klaudia Żyłka

November 2024

Marketing

Social Media Marketing on a Tight Budget: Strategies to Boost Financial Stability

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Bogna Raszowska

January 2025

Facebook Instagram Linkedin TikTok YouTube X Telegram

Need custom insights
to show your impact?

Every community is different. Every campaign has its own goals. That's why we don't do one-size-fits-all dashboards. Whether you're preparing a transparency report, pitching for funding, or wrapping up a city-wide campaign, we'll help you show your impact – in the language your stakeholders speak. Tell us what matters. We'll build the report to match.

tailored insights

Still on the fence? Let's clear that up

Can different departments or users work in Sotrender without mixing things up?
Yes. You can invite as many team members as you need and assign them specific roles and permissions. Whether you're working across departments, districts, or campaigns – everyone stays aligned, with no overlap or confusion.
Can we use these reports for legal audits or transparency compliance?
Absolutely. Sotrender's automated reports include accurate, time-stamped data from your official social accounts – perfect for fulfilling public record requests, audits, or transparency reporting obligations.
Can I track multiple teams or cities in one place?
Yes – Sotrender is built for multi-profile setups. No spreadsheets needed.
Can I monitor content across Meta and TikTok?
You can. We integrate both organic and paid data into one app.
What if we run influencer campaigns or public education partnerships?
You can track those creators' results just like your own posts – all in one view.
Can I benchmark against other public institutions?
Absolutely. Compare performance with similar-sized local orgs and campaigns.
What's included in the free trial?
Full access for 7 days. No credit card. No commitment. Just results.
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Ready to improve public communication?

We'll show you how

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