Solutions for marketing & communication

Validate the effectiveness of paid and organic campaigns

Get a clear answer to the question: "Does what I'm doing actually make sense?". We'll show you which activities delivered the strongest results – compare them against your competitors – and identify the channels that truly drive impact. And if the logic behind your actions got lost along the way, we'll help you find it again.

With our solutions, you gain a reliable, data-driven view of your brand's communication – enabling smarter, more confident marketing decisions.

Solutions for marketing & communication

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Audit your marketing and communication activities

identify which content types and formats deliver the best results

Verify the effectiveness of paid and organic campaigns

including Meta and Meta Ads, TikTok, influencer campaigns, and more

Analyze your competitors' social media performance

see how you compare to your industry and where you can gain a competitive edge

Measure the impact of your communication on audience sentiment

across online communities and social platforms

Compare how audiences respond to your brand versus your competitors

Deliver a presentation, an in-depth report, or raw data exports

and, if needed, provide a tool for ongoing campaign monitoring

Provide data and actionable recommendations tailored to your needs

ready for direct use by your internal teams

Use the insights to

Use the insights to →

Evaluate your marketing and communication efforts

understand what works and what needs adjustment

Summarize campaigns and report results

present outcomes based on clear data and KPIs

Monitor and optimize ongoing campaigns

track performance in real time and introduce necessary changes based on defined KPIs

Understand what truly differentiates your communication

and where you're losing audience attention

Build more effective content plans

grounded in real audience behavior and preferences

Define realistic goals and performance indicators (KPIs)

for campaigns and communication channels

Support strategic planning

build strategies based on data, not intuition

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Want to see how your communication compares to the competition?

We'll prepare an analysis tailored to your objectives.

Thanks to Sotrender reports, my daily work is more efficient, and I make decisions based on concrete data.

Artur Próchnicki

Senior Digital Marketing Specialist, LPP S.A.