We live in a world where brands are fighting for the attention of consumers. Everywhere we go, an advertisement pops out in front of us like Beetlejuice. Brand consistency is the practice of being aligned with your core values and standing out among your competitors.
Facebook Ad optimization can be overwhelming. When you look at all of the things you need to do to upgrade your ads, it looks like you’re way in over your head.
As a company representing yourself on social media, you’ll have to pick the right people to manage your profiles. You have to decide whether you want to utilize both social customer service and community management, though. How do you decide if you need only one of them or both? Are they the same thing, two […]