Twitter Trends UK January 2017

Twitter Trends UK January 2017 – Starting the year with a comeback

Sotrender is happy to present the 16th edition of Twitter Trends UK – the first comprehensive report on the Twitter industry in the United Kingdom. We analysed reach, engagement, customer service, and content on Twitter in 11 integral industries. What are the biggest UK Twitter profiles? Which ones know how to engage their fans? Read […]

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Twitter in the UK - Summary for 2016

Twitter in the UK – Summary of 2016

Another year has come to a close, bring a lot of changes in the world of social media. 2016 was an interesting year for Twitter in the UK because it was mostly dominated by music, with one group in particular outperforming the rest. News sources also had a successful year, being the most active and […]

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Measuring Engagement in Social Media

One of the most important questions in social media is “How do I measure engagement effectively?” Every social platform has their own way of showing how engaged their users are by your activities. But that’s just not enough sometimes. So in this article, we’ll show you how you can measure your engagement effectively with Sotrender […]

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