On social media, it’s important to know what your fans are interested in. Whether on Facebook or Twitter, no brand or business exists in a vacuum; there’s always someone else trying to catch your audience’s attention. That can come in the form of social media influencers, mutual interests, or your competition. So how your customers […]

Sotrender is happy to present the 17th edition of Twitter Trends UK – the first comprehensive report on the Twitter industry in the United Kingdom. We analyzed reach, engagement, customer service, and content on Twitter in 11 integral industries. What are the biggest UK Twitter profiles? Which ones know how to engage their fans? Read […]

Sotrender is happy to present the 19th edition of Fanpage Trends UK – the first report analyzing brand communication on Facebook in the UK. We analysed reach, engagement, customer service, and content on Facebook in 11 integral industries. What are the biggest UK Facebook Pages? Which of them is the most successful at engaging fans […]