As a company representing yourself on social media, you’ll have to pick the right people to manage your profiles. You have to decide whether you want to utilize both social customer service and community management, though. How do you decide if you need only one of them or both? Are they the same thing, two […]

We went over how to provide great customer service over Facebook, but now we want to dig into another aspect of operating your Facebook profile. Managing ad comments is an important component of a successful social media strategy. If you don’t engage with your fans or take care of their consumer needs, what’s to stop […]

You probably ran across a few different Facebook Business Managers issues while managing your business’ Page. Business Manager was Facebook’s way of trying to make it easier to manage our social media management obligations at once. Unfortunately, there have been many pitfalls over the years.