Events are being cancelled everywhere to prevent further spread of COVID-19. Consumer behavior is changing and this affected several industries as a result. Entertainers and brands that relied on concerts, conferences, and premieres have to go digital or lose revenue.

  Governments across the world are responding to the COVID-19 pandemic by urging people to stay at home. That means that most of us working in agencies or SaaS companies have gathered our office equipment and set up a temporary home office until further notice.

Life is a cycle with its ups and downs. Everything has to adhere to this invariable rule. So nothing is forever, not even Facebook. Especially in business, it’s wise to think for the future and build long-term marketing strategies for Gen Z. By starting now, today’s youth will grow familiar with your brand. When it’s […]