Internet’s Reaction to Star Wars: The Last Jedi [INFOGRAPHIC]

The wait is finally over! The second instalment in the latest chapter of the Skywalker Saga has arrived and rules this galaxy. At Sotrender, we checked how “The Last Jedi” was welcomed by the Internet community. Is it as hot topic as “The Force Awakens” two years ago? Is Johnson’s movie as exciting for moviegoers and […]

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Twitter Trends UK January 2017

Twitter Trends UK January 2017 – Starting the year with a comeback

Sotrender is happy to present the 16th edition of Twitter Trends UK – the first comprehensive report on the Twitter industry in the United Kingdom. We analyzed reach, engagement, customer service, and content on Twitter in 11 integral industries. What are the biggest UK Twitter profiles? Which ones know how to engage their fans? Read […]

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Facebook in the UK – Summary of 2016

This 2016 brought a lot of changes to Facebook (we also wrote separate post about it!), and it was interesting to see which brands managed to make it out on top. A lot of the successful brand this year were football clubs and music profiles. But there’s a lot more that happened this past year, […]

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