Fact. A whopping 92% of the people who visit your site aren’t ready to make a purchase just yet. Yes. They might have an interest and eventually convert, but they aren’t ready to make the leap of faith the first time they come to your site. It’s tough, isn’t it? No worries, though. That is […]

Social media has become an integral part of every marketing strategy. However, it requires continuous monitoring and optimization to generate better results. And with so many platforms and billions of users, tracking and measuring results could be challenging, especially if you don’t use social media analytics.

Want to learn how you can leverage Instagram analytics to your advantage? You’ve come to the right place. Instagram is one of the largest and most engaging social media platforms out there, and analyzing your performance can help you to understand its mechanisms better. How to measure the impact that your content and campaigns have on […]