rzutki, cel, target

Storytellers (PTAT – People Talking About This) – The metric that shouldn’t exist?

Facebook and its advertising system is always the source of doubt and controversy. The reasons for that include the system’s size, complexity, and the varying levels of user education. But let’s not forget one of the most important reasons: sometimes the social media giant doesn’t give users enough of an explanation. Because of this, one […]

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All you need to know about influencer marketing! Tips, tricks & good practices.

Nowadays, there are tons of ways to promote your business. If you’re aware of this, we’re afraid you’re not the only one – your competitors are likely exploring these different promotional avenues as well. They might even be testing new solutions you’ve never even heard of (or some you’ve been ignoring for too long). One […]

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uber vs careem middle east north africa MENA

Amidst a Heated Competition – Careem & Uber Get Creative

Since 2012, Careem has been a growing force in MENAP (Middle East, North Africa &Pakistan) – especially worrying for it’s main competitor, Uber. Operating in 53 cities in 12 countries, Careem has grown immensely since its inception in 2012, being valued at over $1 billion in 2016. Given this fast but stable growth, as well […]

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