If you are an entrepreneur, personal branding is right for you. It is a marketing tool that allows you not only to build a real bond of trust with customers but also to differentiate yourself from competitors. Social media platforms are one of the best ways to build one. As they represent a huge potential […]

Have you ever wondered what lessons you can learn from analyzing eSports brands on Social Media? We’re here to tell you what you can take away from observing posting patterns, user engagement and marketing strategies these brands use on Facebook. We took some of the biggest eSports organizations’ profiles:  14 Teams, 14 Casters & Analysts, […]

At Sotrender we’re working hard everyday to make our clients happy. One of our tool’s features that we are the most proud of is competition comparison. We know our clients use it frequently, so we decided to make it even better.