Facebook in the UK – Summary of 2016

This 2016 brought a lot of changes to Facebook (we also wrote separate post about it!), and it was interesting to see which brands managed to make it out on top. A lot of the successful brand this year were football clubs and music profiles. But there’s a lot more that happened this past year, […]

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Fanpage Trends UK November 2016

Fanpage Trends UK November 2016 – Spread that Christmas cheer

Sotrender is happy to present the 16th edition of Fanpage Trends UK – the first report analyzing brand communication on Facebook in the UK. We analysed reach, engagement, customer service, and content on Facebook in 11 integral industries. What are the biggest UK Facebook Pages? Which of them is the most successful at engaging fans […]

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Christmas in the air – Get prepared on social media! Tips & tricks for the holiday season.

Yay! Christmas is coming! Everywhere you look you can see the lights, the trees, and the ads – and you might even have had a Christmas e-commerce and marketing fever for a good month now. All these Black Fridays have you feeling powerless and you don’t know what to do for the final lap before Christmas. We […]

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