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How to Communicate Competitive Advantage in the Field of Marketing

It is true that marketing is the way through which your business can gain exposure and reach your prospect’s eyes. But the information you present to them determines whether they will engage in a business deal with your brand or they will ignore you.

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Competitive Benchmarking in Social Media [101 Guide]

Who doesn’t want to know their competitor’s every secret? And did you know that you can uncover at least a few of their secrets? Easily and quickly? That’s right, in marketing (and business in general), there’s a special formula for that known as benchmarking. Even if you’re unfamiliar with the term, it’s not as complicated […]

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Sotrender rośnie i się zmienia

The New Sotrender Is Here!

It’s been 4 years since we made huge changes to Sotrender. Back then, we implemented the black layout you are most familiar with. But 4 years is ages in the world of social media. Times are a-changin’, and we have a gift for you on our 6th birthday: A brand new tool and website for […]

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