How to Use Social Data to Launch a Successful Marketing Campaign

What would be your preferred strategy when it comes to launching a successful marketing campaign? The chances are high that no matter what you will promote, you will do it via social media channels. 

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9 Social Media Certifications and Classes to Advance Your Career

Even if you have a solid foundation in social media marketing, there is always room for improvement. Keeping up with the latest marketing methods and strategies is key in this line of work. It will help your company generate leads, connect better with clients, and make it easier to meet client needs. Let’s keep it […]

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Social Media Measurement

Social Media Measurement 101 – 11 basic definitions you need to know

Social media measurement is an essential part of any social media campaign. At least it should be. You measure your social media activity by looking at specific metrics. Certain sets of metrics will help indicate how you’re performing on social media.. Without them, you won’t accurately see if your activities are helping or where you […]

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