Instagram originally rose to popularity as a fun photo-sharing channel. But do you know what is the most engaging type of content for Instagrammers today? It’s Instagram videos. And that’s why it’s important to know the advantages of Instagram video marketing to grow your business on the platform.  In fact, videos garner nearly twice as […]

How Instagram’s algorithm works is still a bit of a mystery for many Instagram users. But Instagram recently provided some answers to clear things up. And even if it seems trivial to some, being aware of the algorithm and understanding how it works is crucial. This is especially true if you want to achieve satisfying […]

Instagram is one of the fastest-growing social media platforms. But an increasing number of users also means an increasing amount of content. As a lot of brands are using Instagram as a marketing channel, you should be constantly making sure that your brand’s profile is standing out from competitors.