If you are an Instagram user and if you treat your Instagram presence seriously, it’s not a surprise that you’d like to know if you’re successful in what you do and how your audience reacts to the content you publish.
Yes, and no. 😉 As you most probably know, you have access to your Instagram Insights only from your mobile app, and once you switch your profile to a Business Profile. However, there is now a way to see your Instagram data from a desktop device – via Facebook’s Creator Studio.
We’ve talked a dozen times about how important it is to plan marketing content ahead of time. Instagram is no exception here. Apart from just planning and preparing content for your Instagram profile, it’s often very useful also to have the possibility to schedule Instagram posts in advance. That way you don’t have to remember […]
Every Instagram account can now be changed to a Business Profile. It’s not necessary, but this option offers insights about your followers and posts. It also becomes easier to promote selected posts directly in the app. So what do you need to do convert your profile into a Business profile? Open the Instagram App on […]
For years, users active on Instagram had to rely on external tools to analyze their profiles. Thankfully, the platform smartened up and introduced Business Accounts which contain Instagram Insights.
Making and posting a video is an excellent way to share a part of your business and life with the Instagram community.
You can either use Instagram Insights or an external tool of your choosing.
Instagram has its own metrics for tracking your business profile’s performance, although they are rather limited in scope.