Should I start advertising on Twitter? Is it actually worth looking into or should I just stick with Instagram and Facebook advertising? If your audience heavily relies on getting info from you on Twitter or is primarily active there, then yes. You should start advertising on Twitter in that case. You just don’t have to advertise […]

Setting up ads on Twitter could go well for your company if that’s your main point of contact online. Some companies are definitely better off advertising off of Twitter, but it might not be the case for you. In this short article, we’ll help you get started with advertising on Twitter in a few simple […]

So you’d like to set up some ads on Twitter? The first step is deciding whether or not you want to manage Twitter ads on your own or have someone do that for you. There are a few factors that you should take into account when making that decision.

Website Tags were created by Twitter to help track conversions that happen on external sites as a result of a Promoted Tweets. With tags, you can track any kind of onsite conversion. You can even add more than one tag to measure different actions that users might do.

When you’re running campaigns on Twitter that promote your blog posts or website, it’s crucial to measure their actual impact. By setting up the a Twitter web tag, you can compare, analyze, and optimize your campaigns. Web Tag is just a piece of HTML that you need to implement into your website code. A tag […]

If you decide that advertising on Twitter is something you want to do, go through the list below of elements that you will need to start.

Targeting on Twitter lets you specify your ads to the people you want to reach. Whether you want to reach a niche group or connect with people all around the world, you have a variety of options to choose from: