This question is tricky and there is no universal answer. Before you decide to either manage your activities alone or hire a professional, you should take a few factors into consideration:

There are 2 ways to connect your Page to a Business Manager account.

  Business Manager will allow you to manage the people, accounts, and Pages that you and your company works with in one place. To create a Business Manager account, you have to do the following:

Trying to reach a specific demographic on social media? There’s hardly a better platform for advanced targeting than Facebook. So if your plan is to reach the right target audience, we definitely recommend that you start advertising on Facebook in 2021. We’ll briefly explain why you should advertise on Facebook to really expand your reach.