Humans are highly visual creatures, and that’s a fact. But it doesn’t mean that visual content is the only thing that matters in content marketing. When you create content for Instagram, you should combine high-quality images and videos with well-written Instagram text. It’s essential for boosting efforts and increasing reach and engagement.

We’ve talked a dozen times about how important it is to plan marketing content ahead of time. Instagram is no exception here. Apart from just planning and preparing content for your Instagram profile, it’s often very useful also to have the possibility to schedule Instagram posts in advance. That way you don’t have to remember […]

Many Instagram users wonder if writing a good caption, and actually spending any time on it, matters. For two good reasons, the answer is yes.