What is the Affinity Index and how do we calculate it?
The Affinity Index also called the ‘efficiency indicator’, describes the degree to which a target audience matches the entire population of an analyzed platform.
Does Sotrender offer any additional social media reports?
Yes, we have additional reports that will answer a variety of questions for you. Here is a list of the reports that you can choose from: Reports available in the application Some of our reports require you to have an account in our application. You will need to connect your business social media profiles in […]
