{"id":39107,"date":"2019-12-17T15:17:22","date_gmt":"2019-12-17T14:17:22","guid":{"rendered":"https:\/\/www.sotrender.com\/blog\/?p=39107\/"},"modified":"2025-02-04T14:47:30","modified_gmt":"2025-02-04T13:47:30","slug":"facebook-business-manager-issues","status":"publish","type":"post","link":"https:\/\/www.sotrender.com\/blog\/2019\/12\/facebook-business-manager-issues\/","title":{"rendered":"Facebook Business Manager issues and our recommended solutions"},"content":{"rendered":"

\u2139\ufe0f Note: As of January 23, 2025, the Social Inbox feature is no longer available in Sotrender.<\/strong><\/p>\n

You probably ran across a few different Facebook Business Managers issues while managing your business’ Page. Business Manager was Facebook\u2019s way of trying to make it easier to manage our social media management obligations at once. Unfortunately, there have been many pitfalls over the years.<\/span><\/p>\n

What are Facebook Business Manager’s issues?<\/h2>\n

Even though it would be amazing to have a free tool that can meet all of these needs, that\u2019s not the case yet. At some point, it\u2019s much easier to pay for a tool that you know will be reliable. Therefore, we\u2019ve decided to add a\u00a0<\/span>community management<\/b><\/a>\u00a0feature\u00a0to our tool. We\u2019ll explain what pain points of Facebook\u2019s Business Manager inspired us to produce our own version of the Facebook comments and messages management tool.<\/span><\/p>\n

Non-differentiated notifications<\/h2>\n

Managing the messages and comments your business receives means that you have to stay on top of which user said what. This is more difficult when you aren\u2019t getting specific updates about each individual user.<\/span><\/p>\n

When you open your inbox in Business Manager, you\u2019ll receive notifications that say, \u201cPerson A and Person B commented on your post.\u201d <\/span>It doesn\u2019t specify in the notification which post you should be paying attention to. <\/b>You need to open up the whole post to see the context of the conversation.<\/p>\n

Here\u2019s what that looks like using Facebook<\/span><\/p>\n

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Quick things to point out<\/strong>: Facebook misaligned the order of the comments, noted 2 engagements when there were 3 comments. As you can imagine, this would make it much harder to check post metrics when there are hundreds of comments.\u00a0<\/span><\/p>\n

Solution<\/strong>:<\/span><\/h3>\n

The good news is that <\/span>Sotrender\u2019s community management tool<\/b><\/a>\u00a0allows you to differentiate each user\u2019s notifications<\/b>. The comments are organized in an efficient way for you to keep up with<\/span><\/p>\n

h new notifications and keep the context in mind. Every notification \u201ctile\u201d on the left is a new notification, and new tiles are stacked on top (if the same user commented several times). Actually, Sotrender is <\/span>the only tool in its category that organizes their comments into Gmail-style threads<\/b>.<\/span><\/p>\n

The design is useful because you can keep track of the changes in the conversation. You\u2019ll be able to categorize your customers according to their previous comments and adjust your response to them. By doing so, you can take care of your most loyal customers and determine which one is a spammer.\u00a0\u00a0<\/span><\/p>\n

Here\u2019s a comparison for Sotrender vs. Business Manager<\/span><\/p>\n

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You can see the beginning of the post underneath the user\u2019s comment. Additionally, on the right-hand side, you\u2019ll see the full post preview with the user\u2019s comments nested.\u00a0<\/span><\/p>\n

Email notifications<\/h3>\n

Once you log off of Facebook, you won’t know what’s being said on your Page unless you have email or push notifications on. The downside of having some notifications active is that you’ll be notified about two separate activities at the same time.<\/p>\n

\"Facebook<\/a>There is an option to receive email notifications, but there are a couple of problems with this option:<\/p>\n