{"id":38147,"date":"2019-11-24T10:17:19","date_gmt":"2019-11-24T09:17:19","guid":{"rendered":"https:\/\/www.sotrender.com\/blog\/?p=38147\/"},"modified":"2025-02-04T14:41:53","modified_gmt":"2025-02-04T13:41:53","slug":"introducing-social-inbox-sotrender","status":"publish","type":"post","link":"https:\/\/www.sotrender.com\/blog\/2019\/11\/introducing-social-inbox-sotrender\/","title":{"rendered":"Introducing Social Inbox for Facebook in Sotrender! [Product Update]"},"content":{"rendered":"

\u2139\ufe0f Note: As of January 23, 2025, the Social Inbox feature is no longer available in Sotrender.<\/strong><\/p>\n

Moderation is a necessary part of managing any social media platform. It is a way of regulating content, responding to concerns, and maintaining the quality of your profile. Without moderation on Facebook, your responses would be disorganized. That means you wouldn\u2019t be able to control your brand image and customer service would decline in quality. Using a social inbox to moderate your discussions is simply a must.<\/span><\/p>\n

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As a brand, you want to be able to respond quickly and effectively to any comments your fans might have on Facebook. Unfortunately, Facebook can make it difficult to look through every comment posted on your page. It is also difficult to keep track of which comments you or another moderator have already responded to. That\u2019s why it\u2019s better to use an external social inbox tool. Where can you find such a tool, you wonder? The answer is right in front of you. \ud83d\ude09<\/span><\/p>\n

That\u2019s right, <\/span>Sotrender is no longer just a social media analytics tool! <\/b>We now have a\u00a0<\/span>social inbox for organic posts, ads, and Messenger on Facebook! <\/b>Many of you have been looking forward to this good news, and here it is! If you\u2019re a marketer, this should be especially exciting for you. Let us tell you a bit about why.<\/span><\/p>\n

It may not be clear to you why you should be using Sotrender to moderate your comments, ads, and messages<\/a>. Perhaps you were even considering another tool. But how does Sotrender stand out from our competition? Why choose us over the others? There are three key aspects of our moderation that should make you pick us over the rest.<\/p>\n

Reply to your customers’ messages<\/strong><\/h2>\n

Aside from moderating posts, you can also reply to users on Messenger via Sotrender. This means you’ll have everything you need to manage social customer service from one place<\/strong>. Integrating Facebook comments and Messenger into one social media inbox is extremely practical for every social media manager or service specialist.<\/p>\n

So what’s the benefit for all the moderators, social customer care specialists, and social media managers out there? Essentially, you will have a comprehensive tool for all of your Facebook activities<\/strong>. Because Sotrender offers you the ability to moderate your comments, ads, and messages on Facebook from one place, you’ll save a great deal of time and effort by staying on one page.<\/p>\n

If you feel familiar enough with moderating posts, Messenger should be rather simple to navigate. As you can see on the top, there are two tabs: Facebook and Messenger.<\/p>\n

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Messenger moderation in Sotrender<\/p><\/div>\n

Once you open the Messenger tab, you’ll see the messages organized in order of recency on the left. You can tag a conversation as “unread,” “to review,” or “done”. This is particularly helpful for a group of moderators since you can stay organized by monitoring which users need to be tended to.<\/p>\n

You’ll be able to see which moderator sent what message and the status of each message delivered (sent, delivered, and seen). Overall, this will improve the quality and the speed at which you provide social customer service to your users<\/strong>. What’s more, it’s like the real Messenger chat because the replies are updated in real-time. That means you won’t miss anything new in a conversation.<\/p>\n

Moderators can select the conversation with the individual user and have it open on the right-hand side. To make your responses more natural, we have added the ability to respond with emojis. You will still be able to preview all of the same visual elements as on the native Facebook tool<\/strong>, including GIF previews, stickers, emojis, and images.<\/p>\n

\"social<\/p>\n

Social inbox analytics<\/h2>\n

Now, what we’re about to tell you will be the highlight of your day. ?<\/p>\n

You need to know if you’re on your way to improving your brand’s relationship with your clients. But how can you tell whether or not your interactions with customers have been successful? It’s easy, you can contact us to create a social inbox analytics report<\/strong>!<\/p>\n

That means you’ll be able to see the results of a variety of metrics. This includes:<\/p>\n