{"id":24535,"date":"2017-01-10T12:39:55","date_gmt":"2017-01-10T11:39:55","guid":{"rendered":"https:\/\/www.sotrender.com\/blog\/?p=24535\/"},"modified":"2024-04-16T14:39:56","modified_gmt":"2024-04-16T12:39:56","slug":"twitter-trends-uk-december-2016","status":"publish","type":"post","link":"https:\/\/www.sotrender.com\/blog\/2017\/01\/twitter-trends-uk-december-2016\/","title":{"rendered":"Twitter Trends UK December 2016 &#8211; Manchester&#8217;s one hashtag to rule them all"},"content":{"rendered":"<p style=\"text-align: justify;\"><a href=\"https:\/\/www.sotrender.com\/\">Sotrender<\/a> is happy to present the 15th edition of Twitter Trends UK \u2013 the first comprehensive report on the Twitter industry in the United Kingdom. We <a href=\"https:\/\/www.sotrender.com\/blog\/2018\/08\/twitter-audit\/\">analyzed reach, engagement, customer service, and content on Twitter<\/a> in 11 integral industries. What are the biggest UK Twitter profiles? Which ones know how to engage their fans? <a href=\"https:\/\/www.sotrender.com\/trends\/twitter\/reports\/201612_uk\/categories\">Read the report<\/a> and learn a little bit more about the social media landscape in the United Kingdom.<\/p>\n<p style=\"text-align: justify;\">The report contains data for 11 different industries present on Twitter in the UK. These are: All UK Brands, Alcohol, Banks, IT\/Electronics, Beverages, Beer, Politics, Retail, Cars, Sweets, and Telecommunication.<!--more--><\/p>\n<h2><strong>The best performing tweets<\/strong><\/h2>\n<p>For once, we thought that we wouldn\u2019t have to write about One Direction for awhile in Twitter Trends UK. Two months with less top tweets made us think like this. But we thought wrong.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-24545 size-full\" src=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2017\/01\/DEC-2016-Best.png\" alt=\"Twitter Trends UK December 2016\" width=\"825\" height=\"650\" srcset=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2017\/01\/DEC-2016-Best.png 825w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2017\/01\/DEC-2016-Best-475x374.png 475w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2017\/01\/DEC-2016-Best-768x605.png 768w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2017\/01\/DEC-2016-Best-600x473.png 600w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2017\/01\/DEC-2016-Best-550x433.png 550w\" sizes=\"(max-width: 825px) 100vw, 825px\" \/><\/p>\n<p style=\"text-align: justify;\">One direction once again had the top performing tweets this month. 4 of the top 5 spots were held by one direction members, with the Ed Sheeran making sure the ranking isn\u2019t totally dominated by One Direction. After a year of Inactivity, Sheeran changed his profile picture, gaining a huge amount of attention. Following his social media behavior isn&#8217;t recommended though, unless your brand is just as big as his.<\/p>\n<p style=\"text-align: justify;\">Harry Styles, Louis Tomlinson, tweeted about Christmas to reach the top spots. Posts about <strong>popular holidays or events can boost your engagement and reach<\/strong> if done right, so keep that in mind this upcoming Valentine\u2019s Day. Liam Payne, on the other hand, tweeted a photo with text, addressing the death of Louis\u2019 mother.<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\" data-lang=\"en-gb\">\n<p dir=\"ltr\" lang=\"en\">Hope everyone had a lovely Christmas Day. Love to all. H<\/p>\n<p>\u2014 Harry Styles. (@Harry_Styles) <a href=\"https:\/\/twitter.com\/Harry_Styles\/status\/813114700762206208\">25 December 2016<\/a><\/p><\/blockquote>\n<blockquote class=\"twitter-tweet tw-align-center\" data-lang=\"en-gb\">\n<p dir=\"ltr\" lang=\"en\">Merry Christmas everyone . Hope you had a lovely day x<\/p>\n<p>\u2014 Louis Tomlinson (@Louis_Tomlinson) <a href=\"https:\/\/twitter.com\/Louis_Tomlinson\/status\/813146173187952641\">25 December 2016<\/a><\/p><\/blockquote>\n<blockquote class=\"twitter-tweet tw-align-center\" data-lang=\"en-gb\">\n<p dir=\"ltr\" lang=\"und\"><a href=\"https:\/\/twitter.com\/Louis_Tomlinson\">@Louis_Tomlinson<\/a> <a href=\"https:\/\/t.co\/Ys4SpN49hN\">pic.twitter.com\/Ys4SpN49hN<\/a><\/p>\n<p>\u2014 Liam (@LiamPayne) <a href=\"https:\/\/twitter.com\/LiamPayne\/status\/807258555237560322\">9 December 2016<\/a><\/p><\/blockquote>\n<h2><strong>The most engaging and fastest growers<\/strong><\/h2>\n<p style=\"text-align: justify;\">There weren\u2019t many changes this December for the fastest growers and most engaging Twitter profiles. BBC Breaking News, The Economist, and BBC News (World) were the fastest growers, just like in November. The most engaging once again were Dan Howell, Manchester United, and Little Mix.<\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-24547 size-large\" src=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2017\/01\/DEC-2016-Infographic-950x1344.png\" alt=\"Twitter Trends UK December 2016\" width=\"950\" height=\"1344\" srcset=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2017\/01\/DEC-2016-Infographic-950x1344.png 950w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2017\/01\/DEC-2016-Infographic-475x672.png 475w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2017\/01\/DEC-2016-Infographic-768x1086.png 768w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2017\/01\/DEC-2016-Infographic-600x849.png 600w\" sizes=\"(max-width: 950px) 100vw, 950px\" \/><\/p>\n<h2><strong>The most popular hashtags<\/strong><\/h2>\n<p style=\"text-align: justify;\">The top hashtags this month were <strong>#MUFC<\/strong>, <strong>#Aleppo<\/strong>, and <strong>#Christmas<\/strong>. Normally Manchester United\u2019s hashtag is popular, but it simply dominated in December. It was <strong>the biggest hashtag<\/strong>\u00a0<strong>almost<\/strong> <strong>everyday<\/strong> last month. An impressive feat for them! But you can take advantage too. Relate your brand or products to what\u2019s trending and you might grab the attention of more users than usual. Just remember to be authentic and not force a relation. Fans might enjoy Manchester United, but that doesn\u2019t mean they want to see it on your profile. If you want to be sure they\u2019ll enjoy that, you have to <a href=\"https:\/\/www.sotrender.com\/blog\/2016\/10\/facebook-fan-interests\/\">analyze your fans interests<\/a>.<\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-24549 size-full\" src=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2017\/01\/DEC-2016-Hashtags.png\" alt=\"Twitter Trends UK December 2016\" width=\"856\" height=\"1129\" srcset=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2017\/01\/DEC-2016-Hashtags.png 856w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2017\/01\/DEC-2016-Hashtags-475x626.png 475w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2017\/01\/DEC-2016-Hashtags-768x1013.png 768w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2017\/01\/DEC-2016-Hashtags-600x791.png 600w\" sizes=\"(max-width: 856px) 100vw, 856px\" \/><\/p>\n<p style=\"text-align: center;\"><strong>Want more Twitter Trends UK?\u00a0<\/strong><\/p>\n<h2 style=\"text-align: center;\"><a href=\"https:\/\/www.sotrender.com\/trends\/twitter\/reports\/201612_uk\/categories\"><strong>Download the full report!<\/strong><\/a><\/h2>\n","protected":false},"excerpt":{"rendered":"<p>Sotrender is happy to present the 15th edition of Twitter Trends UK \u2013 the first comprehensive report on the Twitter industry in the United Kingdom. We analyzed reach, engagement, customer service, and content on Twitter in 11 integral industries. What are the biggest UK Twitter profiles? Which ones know how to engage their fans? Read [&hellip;]<\/p>\n","protected":false},"author":55,"featured_media":24561,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[55,1777,1785,2103,3266],"tags":[329,339,471,2155],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Twitter Trends UK December 2016<\/title>\n<meta name=\"description\" content=\"Sotrender is happy to present the 15th edition of Twitter Trends UK \u2013 the first comprehensive report on the Twitter industry in the United Kingdom.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sotrender.com\/blog\/2017\/01\/twitter-trends-uk-december-2016\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Twitter Trends UK December 2016\" \/>\n<meta property=\"og:description\" content=\"Sotrender is happy to present the 15th edition of Twitter Trends UK \u2013 the first comprehensive report on the Twitter industry in the United Kingdom.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sotrender.com\/blog\/2017\/01\/twitter-trends-uk-december-2016\/\" \/>\n<meta property=\"og:site_name\" content=\"Sotrender Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Sotrender\" \/>\n<meta property=\"article:published_time\" content=\"2017-01-10T11:39:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-16T12:39:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2017\/01\/StockSnap_UM62EOZSRC-950x631.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"950\" \/>\n\t<meta property=\"og:image:height\" content=\"631\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Thomas Kowalski\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Sotrender\" \/>\n<meta name=\"twitter:site\" content=\"@Sotrender\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Thomas Kowalski\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.sotrender.com\/blog\/2017\/01\/twitter-trends-uk-december-2016\/\",\"url\":\"https:\/\/www.sotrender.com\/blog\/2017\/01\/twitter-trends-uk-december-2016\/\",\"name\":\"Twitter Trends UK December 2016\",\"isPartOf\":{\"@id\":\"https:\/\/www.sotrender.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.sotrender.com\/blog\/2017\/01\/twitter-trends-uk-december-2016\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.sotrender.com\/blog\/2017\/01\/twitter-trends-uk-december-2016\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2017\/01\/StockSnap_UM62EOZSRC.jpg\",\"datePublished\":\"2017-01-10T11:39:55+00:00\",\"dateModified\":\"2024-04-16T12:39:56+00:00\",\"author\":{\"@id\":\"https:\/\/www.sotrender.com\/blog\/#\/schema\/person\/c32cbea4a17d84d2c06359efc62f0a0b\"},\"description\":\"Sotrender is happy to present the 15th edition of Twitter Trends UK \u2013 the first comprehensive report on the Twitter industry in the United Kingdom.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.sotrender.com\/blog\/2017\/01\/twitter-trends-uk-december-2016\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.sotrender.com\/blog\/2017\/01\/twitter-trends-uk-december-2016\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.sotrender.com\/blog\/2017\/01\/twitter-trends-uk-december-2016\/#primaryimage\",\"url\":\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2017\/01\/StockSnap_UM62EOZSRC.jpg\",\"contentUrl\":\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2017\/01\/StockSnap_UM62EOZSRC.jpg\",\"width\":4193,\"height\":2785,\"caption\":\"Twitter Trends UK December 2016\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.sotrender.com\/blog\/2017\/01\/twitter-trends-uk-december-2016\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.sotrender.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Twitter Trends UK December 2016 &#8211; 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