{"id":23561,"date":"2016-11-08T12:49:19","date_gmt":"2016-11-08T11:49:19","guid":{"rendered":"http:\/\/blog.sotrender.com\/?p=23561"},"modified":"2018-02-07T20:19:56","modified_gmt":"2018-02-07T19:19:56","slug":"fanpage-trends-uk-october-2016","status":"publish","type":"post","link":"https:\/\/www.sotrender.com\/blog\/2016\/11\/fanpage-trends-uk-october-2016\/","title":{"rendered":"Fanpage Trends UK October 2016 – When brands appeal to their fan’s interests"},"content":{"rendered":"

Sotrender<\/a> is happy to present the 15th edition of Fanpage Trends UK \u2013 the first report analyzing brand communication on Facebook in the UK. We analysed reach, engagement, customer service, and content on Facebook in 11 integral industries. What are the biggest UK Facebook Pages? Which of them is the most successful at engaging fans and followers? Read the report<\/a> and broaden your perspective on the social media landscape in the United Kingdom.<\/p>\n

The report contains data for 11 different industries present on Facebook in the UK. These are: All UK Brands, Alcohol, Banks, IT\/Electronics, Beverages, Beer, Politics, Retail, Cars, Sweets, and Telecommunication.<\/p>\n

The best performing profiles<\/strong><\/h2>\n

\"oct-2016-infographic-2\"<\/a><\/p>\n

Sky TV published the most successful post this October. They posted a video<\/a> about the exceedingly popular zombie series The Walking Dead returning with it\u2019s 7th season. The video was a fake news report of \u2018walker\u2019 sightings in Newcastle. The creative video was a nice touch, but their success mainly came from posting about a topic that their audience was interested in (The Walking Dead, in this case). Identify your Facebook fans other interests<\/strong> by using an Interest Analysis<\/a>.<\/p>\n