{"id":22623,"date":"2016-07-08T13:04:17","date_gmt":"2016-07-08T12:04:17","guid":{"rendered":"http:\/\/blog.sotrender.com\/?p=22623"},"modified":"2016-07-08T13:04:17","modified_gmt":"2016-07-08T12:04:17","slug":"fanpage-trends-uk-2016","status":"publish","type":"post","link":"https:\/\/www.sotrender.com\/blog\/2016\/07\/fanpage-trends-uk-2016\/","title":{"rendered":"Fanpage Trends UK 2016 &#8211; Brexit dominates social media"},"content":{"rendered":"<p style=\"text-align: justify;\"><a href=\"https:\/\/www.sotrender.com\/\">Sotrender<\/a> is happy to present the 11th edition of Fanpage Trends UK \u2013 the first report analysing brand communication on Facebook in the UK. We analysed reach,  engagement,  customer service,  and content on Facebook in 11 integral industries. What are the biggest UK Facebook Pages? Which of them is the most successful at engaging fans and followers? <a href=\"https:\/\/www.sotrender.com\/trends\/facebook\/reports\/201606_uk\/categories\">Read the report<\/a> and broaden your perspective on the social media landscape in the United Kingdom.<\/p>\n<p style=\"text-align: justify;\">The report contains data for 11 different industries present on Facebook in the UK. These are: All UK Brands,  Alcohol,  Banks,  IT\/Electronics,  Beverages,  Beer,  Politics,  Retail,  Cars,  Sweets,  and Telecommunication.<!--more--><\/p>\n<h2><strong>The Best UK Fanpage Posts<\/strong><\/h2>\n<p style=\"text-align: justify;\">This June,  posts about Brexit received the most attention from Britons. The controversial decision has been making an uproar not just in the UK,  but all over the world. So naturally people went on\u00a0Facebook to voice their opinions,  with some big names reaching the top with their Brexit related posts.<\/p>\n<p><a href=\"https:\/\/www.sotrender.com\/wp-content\/uploads\/2016\/07\/Sotrender-Blog-Fanpage-Trends-JUN-02-1.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22635 size-full\" src=\"https:\/\/www.sotrender.com\/wp-content\/uploads\/2016\/07\/Sotrender-Blog-Fanpage-Trends-JUN-02-1.png\" alt=\"Sotrender Blog Fanpage Trends JUN 02\" width=\"704\" height=\"495\" srcset=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2016\/07\/Sotrender-Blog-Fanpage-Trends-JUN-02-1.png 704w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2016\/07\/Sotrender-Blog-Fanpage-Trends-JUN-02-1-475x334.png 475w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2016\/07\/Sotrender-Blog-Fanpage-Trends-JUN-02-1-600x422.png 600w\" sizes=\"(max-width: 704px) 100vw, 704px\" \/><\/a><\/p>\n<p style=\"text-align: justify;\">Mayor of London Sadiq Khan had the most successful post this month. His post was reassuring every person living in London that they are still welcome in the city. Based on the comments,  it did little to change the hearts and minds of Europeans living in the city. But the sentiment was nonetheless appreciated. Following this post in second place was Jeremy Corbyn. His post was mourning the <a href=\"https:\/\/www.theguardian.com\/uk-news\/2016\/jun\/16\/labour-mp-jo-cox-shot-in-west-yorkshire\">passing of Jo Cox<\/a>,  who died after being shot and stabbed. Third place was taken by Nigel Farage,  recently former leader of the UK Independence party. He was commenting about speaking to the European Parliament and how \u2018pleased\u2019 they were to see him. Excellent choice of words.<\/p>\n<p style=\"text-align: justify;\"><div class=\"shortcode trial\"><h4><span>Start your free trial and analyze your Facebook profile!<\/span><a title=\"Learn more\" class=\"btn\" href=\"https:\/\/app.sotrender.com\/auth\/signup\/trial\/en?utm_source=blog-cta-legacy\">Learn more<\/a><\/h4><\/div><\/p>\n<h2><strong>The Most Engaging Pages<\/strong><\/h2>\n<p style=\"text-align: justify;\">With Brexit such hot topic,  politicians owned the field this month in terms of engagement. The most engaging profiles this June belonged to Sadiq Khan (847 thousand fans engaged),  England Football Team (735 thousand fans),  and Jeremy Corbyn (572 thousand fans). Where sports was the most engaging topic last month,  this month was taken by politics. Even the <a href=\"http:\/\/www.uefa.com\/uefaeuro\/season=2016\/matches\/\">UEFA EURO<\/a> cup couldn\u2019t distract from the political discourse caused by Brexit. However,  euro2016 was also the most popular hashtag this month,  so football was still a very popular topic for the UK this month.<\/p>\n<p><a href=\"https:\/\/www.sotrender.com\/wp-content\/uploads\/2016\/07\/Sotrender-Blog-Fanpage-Trends-JUN-03.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-22637 size-full\" src=\"https:\/\/www.sotrender.com\/wp-content\/uploads\/2016\/07\/Sotrender-Blog-Fanpage-Trends-JUN-03.png\" alt=\"Sotrender Blog Fanpage Trends JUN 03\" width=\"2979\" height=\"4213\" srcset=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2016\/07\/Sotrender-Blog-Fanpage-Trends-JUN-03.png 2979w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2016\/07\/Sotrender-Blog-Fanpage-Trends-JUN-03-475x672.png 475w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2016\/07\/Sotrender-Blog-Fanpage-Trends-JUN-03-768x1086.png 768w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2016\/07\/Sotrender-Blog-Fanpage-Trends-JUN-03-950x1344.png 950w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2016\/07\/Sotrender-Blog-Fanpage-Trends-JUN-03-600x849.png 600w\" sizes=\"(max-width: 2979px) 100vw, 2979px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<h2 style=\"text-align: center;\"><a href=\"https:\/\/www.sotrender.com\/trends\/facebook\/reports\/201606_uk\/categories\"><strong>Read the full report!<\/strong><\/a><\/h2>\n","protected":false},"excerpt":{"rendered":"<p>Sotrender is happy to present the 11th edition of Fanpage Trends UK \u2013 the first report analysing brand communication on Facebook in the UK. We analysed reach, engagement, customer service, and content on Facebook in 11 integral industries. What are the biggest UK Facebook Pages? Which of them is the most successful at engaging fans [&hellip;]<\/p>\n","protected":false},"author":55,"featured_media":18901,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1777,1783],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Fanpage Trends UK June 2016 - Brexit dominates social media<\/title>\n<meta name=\"description\" content=\"Sotrender is happy to present the 11th edition of Fanpage Trends UK \u2013 the first report analysing brand communication on Facebook in the UK.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sotrender.com\/blog\/2016\/07\/fanpage-trends-uk-2016\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fanpage Trends UK June 2016 - Brexit dominates social media\" \/>\n<meta property=\"og:description\" content=\"Sotrender is happy to present the 11th edition of Fanpage Trends UK \u2013 the first report analysing brand communication on Facebook in the UK.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sotrender.com\/blog\/2016\/07\/fanpage-trends-uk-2016\/\" \/>\n<meta property=\"og:site_name\" content=\"Sotrender Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Sotrender\" \/>\n<meta property=\"article:published_time\" content=\"2016-07-08T12:04:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/07\/header_blog_3.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"700\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Thomas Kowalski\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Sotrender\" \/>\n<meta name=\"twitter:site\" content=\"@Sotrender\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Thomas Kowalski\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.sotrender.com\/blog\/2016\/07\/fanpage-trends-uk-2016\/\",\"url\":\"https:\/\/www.sotrender.com\/blog\/2016\/07\/fanpage-trends-uk-2016\/\",\"name\":\"Fanpage Trends UK June 2016 - Brexit dominates social media\",\"isPartOf\":{\"@id\":\"https:\/\/www.sotrender.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.sotrender.com\/blog\/2016\/07\/fanpage-trends-uk-2016\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.sotrender.com\/blog\/2016\/07\/fanpage-trends-uk-2016\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/07\/header_blog_3.jpg\",\"datePublished\":\"2016-07-08T12:04:17+00:00\",\"dateModified\":\"2016-07-08T12:04:17+00:00\",\"author\":{\"@id\":\"https:\/\/www.sotrender.com\/blog\/#\/schema\/person\/c32cbea4a17d84d2c06359efc62f0a0b\"},\"description\":\"Sotrender is happy to present the 11th edition of Fanpage Trends UK \u2013 the first report analysing brand communication on Facebook in the UK.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.sotrender.com\/blog\/2016\/07\/fanpage-trends-uk-2016\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.sotrender.com\/blog\/2016\/07\/fanpage-trends-uk-2016\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.sotrender.com\/blog\/2016\/07\/fanpage-trends-uk-2016\/#primaryimage\",\"url\":\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/07\/header_blog_3.jpg\",\"contentUrl\":\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/07\/header_blog_3.jpg\",\"width\":1600,\"height\":700},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.sotrender.com\/blog\/2016\/07\/fanpage-trends-uk-2016\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.sotrender.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Fanpage Trends UK 2016 &#8211; 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