{"id":21679,"date":"2016-03-15T13:04:58","date_gmt":"2016-03-15T12:04:58","guid":{"rendered":"http:\/\/blog.sotrender.com\/?p=21679"},"modified":"2016-03-15T14:26:55","modified_gmt":"2016-03-15T13:26:55","slug":"fanpage-trends-uk-february-2016","status":"publish","type":"post","link":"https:\/\/www.sotrender.com\/blog\/2016\/03\/fanpage-trends-uk-february-2016\/","title":{"rendered":"Fanpage Trends UK February 2016 – A successful Bourne trailer and lots of video posts"},"content":{"rendered":"

Sotrender<\/a> is happy to present the 7th edition of Fanpage Trends UK<\/strong> \u2013 the first report analysing various aspects of brand communication on Facebook in the UK. We analysed reach, engagement, customer service, and content on Facebook in 11 integral industries. What are the biggest UK Facebook Pages? Which of them is the most successful at engaging fans and followers? Read the report and broaden your perspective on the social media landscape in the United Kingdom.<\/p>\n

The report contains data for 11 different industries present on Facebook in the UK. These are: All UK Brands, Alcohol, Banks, IT\/Electronics, Beverages, Beer, Politics, Retail, Cars, Sweets, and Telecommunication.<\/p>\n

Facebook UK’s best brands<\/strong><\/h2>\n

The biggest UK brands remains the same this month, with Mercedes AMG Petronus<\/strong> (10.7 m), Tottenham Hotspur<\/strong> (7.3 m), and England Football Team<\/strong> (6 m) once again taking the top three spots of the ranking. Each page grew last month, but Tottenham Hotspur grew the most with a 2% growth of 133 thousand fans, whereas Mercedes AMG Petronus grew by 0.5% and England Football Team grew by 0.8%.<\/p>\n

\"Fanpage<\/a><\/p>\n

Facebook UK’s most successful posts<\/strong><\/h2>\n

This February, the most successful post came from Bourne, the official page for the film series of the same name. This post featured a teaser trailer for the latest installment<\/a> in the franchise, which aired during the Superbowl last month. Much of this post\u2019s success can be attributed to the trailer showing Matt Damon returning to the starring role of the franchise.<\/p>\n

\"Fanpage<\/a><\/p>\n

The second best post was made by RideUK BMX, where they posted a compilation video of their top 10 favourite wallrides<\/a>. It\u2019s not surprising that the video was so successful, as some of the tricks in this video are pretty insane and are definitely worth the watch. And in third place we have Jeremy Corbyn, once again making the rankings for Fanpage Trends UK. This time, he posted a video of David Cameron\u2019s response<\/a> to his questions about the junior doctors\u2019 strikes and the funding crisis in the NHS. It got quite the response from his Facebook fans.<\/p>\n

What\u2019s notable is how the top posts all contained videos.<\/strong> There\u2019s been quite a trend of increasing video popularity on the internet that is expected to keep increasing<\/a>, and the popularity of such posts are a clear indication of that.<\/p>\n

Start your free trial and analyze your Facebook profile!<\/span>Learn more<\/a><\/h4><\/div><\/p>\n

The engagers and the growers<\/strong><\/h2>\n

The most engaging pages in total this February were Leicester City Football Club (482 k), Tottenham Hotspur (371 k), and Red Bull Racing (316k) respectively. Leicester City Football Club and Red Bull Racing kicked out boohoo.com and Britain First for the top spots this month, as interest in sports is increasing as the colder months come to a close. and in line with that, the fastest growing pages last month were Leicester City Football Club (+654 k), Tottenham Hotspur (+371 k), and Sunderland AFC (+316 k), respectively.<\/p>\n

\"Fanpage<\/a><\/p>\n

 <\/p>\n

 <\/p>\n

Download the full Fanpage Trends UK Report!<\/a><\/h2>\n","protected":false},"excerpt":{"rendered":"

Sotrender is happy to present the 7th edition of Fanpage Trends UK \u2013 the first report analysing various aspects of brand communication on Facebook in the UK. We analysed reach, engagement, customer service, and content on Facebook in 11 integral industries. What are the biggest UK Facebook Pages? Which of them is the most successful […]<\/p>\n","protected":false},"author":55,"featured_media":18901,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1777,1779,1783],"tags":[329,331,339,385,467],"yoast_head":"\nFanpage Trends UK February 2016<\/title>\n<meta name=\"description\" content=\"Sotrender is happy to present the 7th edition of Fanpage Trends UK, the first report analysing various aspects of brand communication on Facebook in the UK.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sotrender.com\/blog\/2016\/03\/fanpage-trends-uk-february-2016\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fanpage Trends UK February 2016\" \/>\n<meta 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