{"id":19981,"date":"2015-11-18T14:17:10","date_gmt":"2015-11-18T13:17:10","guid":{"rendered":"http:\/\/blog.sotrender.com\/?p=19981"},"modified":"2017-04-10T17:36:28","modified_gmt":"2017-04-10T15:36:28","slug":"improved-competition-comparison-in-sotrender","status":"publish","type":"post","link":"https:\/\/www.sotrender.com\/blog\/2015\/11\/improved-competition-comparison-in-sotrender\/","title":{"rendered":"Improved competition comparison in Sotrender!"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">At <a title=\"Click to go to the site\" href=\"http:\/\/sotrender.com\" target=\"_blank\">Sotrender<\/a> we\u2019re working hard everyday to make our clients happy. One of our tool\u2019s features that we are the most proud of is <a title=\"Track your competitors on Facebook\" href=\"https:\/\/www.sotrender.com\/blog\/2015\/05\/competition-tracking\/\" target=\"_blank\">competition comparison<\/a>. We know our clients use it frequently, so we decided to make it even better.<\/span><!--more--><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Our new comparison is a revolution, with more available data and the option to save the groups you&#8217;re comparing. If you work for one client and you report to them, save them as a group so you can go back to it any time you want. We have changed the place of the competition comparison in Sotrender&#8217;s dashboard. From now on you will find it on the top right (instead of being in left-side menu).<\/span><\/p>\n<div id=\"attachment_26337\" style=\"width: 565px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-26337\" class=\"wp-image-26337 size-full\" src=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/where-to-find-competitors.png\" alt=\"where to find competitors\" width=\"555\" height=\"453\" srcset=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/where-to-find-competitors.png 555w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/where-to-find-competitors-475x388.png 475w\" sizes=\"(max-width: 555px) 100vw, 555px\" \/><p id=\"caption-attachment-26337\" class=\"wp-caption-text\">Comparison tab for Competitor Analysis<\/p><\/div>\n<p>We have also revamped the main comparison panel. You can now see here the most important data such as fan number, engagement, reactions, and response time.<\/p>\n<div id=\"attachment_26341\" style=\"width: 1615px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-26341\" class=\"wp-image-26341 size-full\" src=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/car-brands-comparison-dashboard-1.png\" alt=\"car brands comparison dashboard 1\" width=\"1605\" height=\"362\" srcset=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/car-brands-comparison-dashboard-1.png 1605w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/car-brands-comparison-dashboard-1-475x107.png 475w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/car-brands-comparison-dashboard-1-768x173.png 768w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/car-brands-comparison-dashboard-1-950x214.png 950w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/car-brands-comparison-dashboard-1-1600x362.png 1600w\" sizes=\"(max-width: 1605px) 100vw, 1605px\" \/><p id=\"caption-attachment-26341\" class=\"wp-caption-text\">Main panel of the new competition comparison.<\/p><\/div>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">You can still check the change in fan number and interactivity, because we know how important is to you. Don\u2019t forget to try out the brand new charts on activities, where you can check what user activities were elicited from posts. You can get to them from the left-side menu.<\/span><\/p>\n<div id=\"attachment_26343\" style=\"width: 485px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-26343\" class=\"wp-image-26343 size-medium\" src=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/report-competitors-475x364.png\" width=\"475\" height=\"364\" srcset=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/report-competitors-475x364.png 475w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/report-competitors.png 738w\" sizes=\"(max-width: 475px) 100vw, 475px\" \/><p id=\"caption-attachment-26343\" class=\"wp-caption-text\">What you can compare using the comparison tool report generator<\/p><\/div>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">We also added a comparison of different kinds of post frequency, so you can discover which are the most popular among your competition. This will allow you to see if it has any effect on other metrics, such as engagement or reach.<\/span><\/p>\n<div id=\"attachment_26345\" style=\"width: 1631px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-26345\" class=\"wp-image-26345 size-full\" src=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/post-types-competitors.png\" alt=\"Post types competitors - Sotrender, social media for analytics.\" width=\"1621\" height=\"761\" srcset=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/post-types-competitors.png 1621w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/post-types-competitors-475x223.png 475w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/post-types-competitors-768x361.png 768w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/post-types-competitors-950x446.png 950w\" sizes=\"(max-width: 1621px) 100vw, 1621px\" \/><p id=\"caption-attachment-26345\" class=\"wp-caption-text\">Types of posts in competition comparison<\/p><\/div>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">An extremely important and useful feature to mention is the brand-new shared posts archive. Here you can find posts from all compared Pages. With this you can now see which posts were the most engaging and try to use their strategy in your own communication. We also designed a separate tab with the types of posts used by compared Pages. Thanks to this, you will know what kinds of posts are the most popular among your competiotn, and see if it has some effect on their (and your) communication strategy.<\/span><\/p>\n<p style=\"text-align: justify;\"><div class=\"shortcode trial\"><h4><span>Track and learn from your competitors <\/span><a title=\"Start free trial\" class=\"btn\" href=\"https:\/\/app.sotrender.com\/auth\/signup\/trial\/en?utm_source=blog-cta-legacy\">Start free trial<\/a><\/h4><\/div><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">We have also decided to similarly present fan segmentation. This will help you to compare engagement on these Pages. You will be able to see which Page has the most engaged audience or is more engaging than others. As we all know, the goal of every brand in social media is to constantly engage people with their communication. Thanks to this function you will be able to get to know who has the most Occasional fans, who has the biggest potential for having efficient brand ambassadors, etc.<\/span><\/p>\n<div id=\"attachment_26347\" style=\"width: 1636px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-26347\" class=\"wp-image-26347 size-full\" src=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/segmentation-comparison-report.png\" alt=\"Fan Segmentation  - Sotrender, social media for analytics.\" width=\"1626\" height=\"765\" srcset=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/segmentation-comparison-report.png 1626w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/segmentation-comparison-report-475x223.png 475w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/segmentation-comparison-report-768x361.png 768w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/11\/segmentation-comparison-report-950x447.png 950w\" sizes=\"(max-width: 1626px) 100vw, 1626px\" \/><p id=\"caption-attachment-26347\" class=\"wp-caption-text\">Fan segmentation in new competition comparison.<\/p><\/div>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">The new comparison features are now available for Facebook only, but we are working hard to implement it in our other analysed social platforms &#8211; Twitter and YouTube.<\/span><\/p>\n<h2 style=\"text-align: center;\"><a title=\"Start free trial!\" href=\"http:\/\/sotrender.com\/pricing\" target=\"_blank\"><span style=\"text-decoration: underline;\">Start tracking and comparing\u00a0your competition now!<\/span><\/a><\/h2>\n","protected":false},"excerpt":{"rendered":"<p>At Sotrender we\u2019re working hard everyday to make our clients happy. One of our tool\u2019s features that we are the most proud of is competition comparison. We know our clients use it frequently, so we decided to make it even better.<\/p>\n","protected":false},"author":49,"featured_media":16673,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1781,1783],"tags":[1769,1771,573,1283,1285,1597],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Improved competition comparison in Sotrender!<\/title>\n<meta name=\"description\" content=\"Track and learn from your competitors with Sotrender&#039;s new competition comparison.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sotrender.com\/blog\/2015\/11\/improved-competition-comparison-in-sotrender\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" 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