{"id":17297,"date":"2015-03-18T10:12:22","date_gmt":"2015-03-18T09:12:22","guid":{"rendered":"http:\/\/blog.sotrender.com\/?p=17297"},"modified":"2020-01-22T13:31:08","modified_gmt":"2020-01-22T12:31:08","slug":"improve-your-facebook-posts-reach-with-new-sotrender-tips","status":"publish","type":"post","link":"https:\/\/www.sotrender.com\/blog\/2015\/03\/improve-your-facebook-posts-reach-with-new-sotrender-tips\/","title":{"rendered":"Improve your Facebook posts\u2019 reach with new Sotrender tips"},"content":{"rendered":"<p style=\"text-align: justify;\"><a title=\"Click to go to the site\" href=\"http:\/\/www.sotrender.com\/\" target=\"_blank\">Sotrender<\/a>\u00a0not only means precise social media data analytics and instant reporting. It also means\u00a0<strong>automated data-driven tips<\/strong>, providing instant data interpretation without the need to analyze charts and numbers. Starting today, Sotrender\u2019s tips include information about reach based on Facebook Insights data. See what is the reach of your posts, get to know how to improve it, and check who you reach with your communication.<!--more--><\/p>\n<p style=\"text-align: justify;\"><a title=\"Actionable tips for Facebook marketing in Sotrender\" href=\"https:\/\/www.sotrender.com\/blog\/2014\/06\/actionable-tips-facebook\/\">Sotrender\u2019s automated tips<\/a> are useful for small and medium businesses, which don\u2019t have to spend extra money on data analysis. <strong>For agencies<\/strong> and bigger enterprises the tips create a possibility to optimize existing customer service procedures and improve the efficiency of activities without expensive and complicated audits. <strong>Beginning social media managers<\/strong> will find in our tips a source of knowledge about successful social media profiles management, because they easily and quickly verify profile correctness. As our analysis shows, <strong> following the advice from Sotrender\u2019s tips improves profiles efficiency by almost 30%!<\/strong><\/p>\n<p>You can find the new tips in two tabs featured in<strong> Tips<\/strong> main menu: Reach and Audience.<\/p>\n<div id=\"attachment_17313\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/tips-to-improve.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-17313\" class=\"wp-image-17313\" src=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/tips-to-improve.png\" alt=\"New set of tips in Sotrender\" width=\"600\" height=\"284\" srcset=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/tips-to-improve.png 1346w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/tips-to-improve-475x225.png 475w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/tips-to-improve-768x363.png 768w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/tips-to-improve-950x450.png 950w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/tips-to-improve-600x284.png 600w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><p id=\"caption-attachment-17313\" class=\"wp-caption-text\">New set of tips in Sotrender<\/p><\/div>\n<h2>Sotrender\u2019s tips + Facebook Insights<\/h2>\n<p style=\"text-align: justify;\">Facing the falling of posts reach, the fight for the best possible visibility of published content is becoming the key aspect of running activities on Facebook. To make this uneven fight easier, <strong>we give you a new set of automated tips based on Facebook Insights data<\/strong>. You can now check what the possible causes of poor reach of your posts are and see, how to improve it. From now on you can also see, how efficient your promotional campaigns are. Preparing the tips, we focused mainly on conversion of paid reach on the enagement of users, which is one of the key performance indicators of social media activities efficiency.<\/p>\n<div id=\"attachment_17311\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/tips-reach.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-17311\" class=\"wp-image-17311\" src=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/tips-reach.png\" alt=\"New set of Sotrender's tips - reach\" width=\"800\" height=\"263\" srcset=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/tips-reach.png 1117w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/tips-reach-475x156.png 475w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/tips-reach-768x252.png 768w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/tips-reach-950x312.png 950w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/tips-reach-600x197.png 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><p id=\"caption-attachment-17311\" class=\"wp-caption-text\">New set of Sotrender&#8217;s tips &#8211; reach<\/p><\/div>\n<div class=\"shortcode trial\"><h4><span>Check your reach with Sotrender tips<\/span><a title=\"Learn more\" class=\"btn\" href=\"http:\/\/sotrender.com\">Learn more<\/a><\/h4><\/div>\n<h2>Negative feedback and demographics in Sotrender\u2019s tips<\/h2>\n<p style=\"text-align: justify;\">New tips take into account negative feedback, which enables even more precise analysis of the content audience. You will find it in the \u201cEngagement\u201d tab in the Tips menu. It helps you react faster in a potentially crisis situation by capturing a single negative feedback from users. <strong>Prevent crises rather than solve them.<\/strong><\/p>\n<div id=\"attachment_17309\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/engaging-e1426685670363.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-17309\" class=\"wp-image-17309\" src=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/engaging-e1426685670363.png\" alt=\"New set of Sotrenders tips - engagement \" width=\"800\" height=\"323\" srcset=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/engaging-e1426685670363.png 1116w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/engaging-e1426685670363-475x192.png 475w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/engaging-e1426685670363-768x310.png 768w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/engaging-e1426685670363-950x384.png 950w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/engaging-e1426685670363-600x242.png 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><p id=\"caption-attachment-17309\" class=\"wp-caption-text\">New set of Sotrenders tips &#8211; engagement<\/p><\/div>\n<p>Additionally, the <strong>new tips include demographics<\/strong> to much higher degree. Taking into account specific audiences allows you to fine-tune your content.<\/p>\n<div id=\"attachment_17307\" style=\"width: 799px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/tips-audience-e1426685538416.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-17307\" class=\"size-full wp-image-17307\" src=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/tips-audience-e1426685538416.png\" alt=\"New set of Sotrenders tips - audience\" width=\"789\" height=\"463\" srcset=\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/tips-audience-e1426685538416.png 789w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/tips-audience-e1426685538416-475x279.png 475w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/tips-audience-e1426685538416-768x451.png 768w, https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2015\/03\/tips-audience-e1426685538416-600x352.png 600w\" sizes=\"(max-width: 789px) 100vw, 789px\" \/><\/a><p id=\"caption-attachment-17307\" class=\"wp-caption-text\">New set of Sotrenders tips &#8211; audience<\/p><\/div>\n<p style=\"text-align: justify;\">We are still improving our automated tips to make them more precise so that they include more aspects of social media profiles functioning. Yet, it\u2019s only one of many Sotrender features. <a title=\"Improved Sotrender \u2013 check what has changed!\" href=\"https:\/\/www.sotrender.com\/blog\/2015\/02\/improved-sotrender\/\">The tool underwent true metamorphosis in last weeks.<\/a> We have changed its page and dashboard (here we have added several new features). We have also rebuilt our payment system and introduced <strong>new, better pricing<\/strong> with a brand being now basic unit of account. In the same time, we\u2019re working on analytics panel for<strong> Instagram<\/strong> and many new features we will introduce soon. <strong>Now, feel invited to test new tips on reach and audience!<\/strong><\/p>\n<p style=\"text-align: left;\"><em><strong>!Update from 9th of May 2017: <a href=\"https:\/\/www.sotrender.com\/blog\/2017\/05\/sotrender-introduces-new-pricing\/\">new pricing is available<\/a>. Read also about latest <a href=\"https:\/\/www.sotrender.com\/blog\/2017\/01\/the-new-sotrender-is-here\/\">changes<\/a> and <a href=\"https:\/\/www.sotrender.com\/blog\/2017\/04\/new-amazing-features-sotrender-pptx-comparison-reports-instagram-tips\/\">features<\/a>.<\/strong><\/em><\/p>\n<div class=\"shortcode trial\"><h4><span>See how Sotrender has changed and try out new tips<\/span><a title=\"Learn more\" class=\"btn\" href=\"http:\/\/sotrender.com\">Learn more<\/a><\/h4><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Sotrender\u00a0not only means precise social media data analytics and instant reporting. It also means\u00a0automated data-driven tips, providing instant data interpretation without the need to analyze charts and numbers. Starting today, Sotrender\u2019s tips include information about reach based on Facebook Insights data. See what is the reach of your posts, get to know how to improve [&hellip;]<\/p>\n","protected":false},"author":49,"featured_media":16059,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1781,1783],"tags":[385,871,1283,1285],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Improve your Facebook posts\u2019 reach with new Sotrender tips \u2013 Sotrender Blog \u2013 Analyze, Benchmark &amp; Report Your Social Media Performance<\/title>\n<meta name=\"description\" content=\"Sotrender\u00a0not only means precise social media data analytics and instant reporting. 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