{"id":14031,"date":"2014-08-21T11:23:05","date_gmt":"2014-08-21T10:23:05","guid":{"rendered":"http:\/\/blog.sotrender.com\/?p=14031"},"modified":"2024-04-16T14:38:23","modified_gmt":"2024-04-16T12:38:23","slug":"ice-bucket-challenge","status":"publish","type":"post","link":"https:\/\/www.sotrender.com\/blog\/2014\/08\/ice-bucket-challenge\/","title":{"rendered":"Who won the Ice Bucket Challenge in social media?"},"content":{"rendered":"

Recently social media have been overpowered by a surprising and at the same time also impressive trend. More and more people, top celebrities included, are deciding to pour on themselves\u00a0a bucket of ice cold water. The campaign is called the Ice Bucket Challenge<\/strong>. Its goal is to support the ALS Association<\/a> devoted to fighting with Lou Gehrig’s disease. Sotrender<\/a> analyzed the popularity of Ice Bucket Challenge videos on YouTube<\/strong>. We also\u00a0identified the most popular Facebook posts and tweets about taking the challenge. Check which of the celebrities was the most successful!<\/strong><\/p>\n

<\/p>\n

Ice Bucket Challenge\u00a0–\u00a0cold shower for a noble goal<\/h2>\n

The popularity of the Ice Bucket Challenge blew out when Ben Stiller and Ricky Gervais took it and asked people to support the ALS Association. According to Time.com<\/a>, thanks to the campaign the organization has raised over $15, 6 million since July 29. The money will be spend on helping people with combating the Lou Gehrig’s disease and increasing the awareness of it. The rule of the game is simple. A person taking the challenge nominates another one. If you’re interested in the origins of the whole idea, which at the beginning had nothing in common with the charity, read this Time’s article<\/a>.<\/p>\n

The most popular Ice Bucket videos<\/h2>\n

First three positions are occupied by people of totally different professions… and personalities. While videos posted by Bill Gates<\/a> and Charlie Sheen<\/a><\/strong> became so popular because both of them came with original ideas, it is hard to say why exactly the bucket challenge of Cristiano Ronaldo<\/a><\/strong> got so many views. Because of his half-naked body of a Greek god, or just because he\u2019s one of the most popular athletes in the world? The other surprises are low positions of popular musicians like\u00a0Justin Timberlake<\/a>\u00a0or Macklemore<\/a>\u00a0<\/strong>\u2013 but it may just mean that people are getting so used to \u201cbucket challenge\u201d that it becomes less appealing to them.<\/p>\n

\"\"<\/a><\/p>\n

\"The<\/a>

The most popular Ice Bucket Challenge videos on YouTube<\/p><\/div>\n

Ice cold tweets<\/h2>\n

As you can see on the chart below, the most popular tweet about taking the challenge belonged to Justin Bieber<\/a>\u00a0who nominated President Barack Obama. It obtained an amazing result of over 98 thousand retweets and favs which is almost twice than second in the ranking –\u00a0Robert Downey Jr<\/a>. Taylor Swift<\/a> was placed third in Sotrender’s ranking (data for 20\/08\/2014).<\/p>\n

\"\"<\/a><\/p>\n

\"The<\/a>

The most popular tweets<\/p><\/div>\n

Ice Bucket on Facebook<\/h2>\n

When it comes to the most popular posts about taking the Ice Bucket Challenge, the place of Cristiano Ronaldo was taken by other soccer player \u2013 David Beckham<\/a>. The controversial Charlie Sheen was replaced by Jennifer Lopez<\/a>, who decided to take the Ice Bucket Challenge after her workout. Meanwhile, another actor appeared highly in the ranking – Robert Downey Jr<\/a>, who also got a very good \u201cscore\u201d on Twitter, with his second place and sum of activities amounting to almost 50 000. Strangely enough, J.Lo gained many less activities on Twitter than on Facebook.<\/p>\n

\"\"<\/a><\/p>\n

\"The<\/a>

The most popular Facebook posts about the Ice Bucket Challenge<\/p><\/div>\n

In our charts we didn’t include some – also very popular – videos posted by people like Mark Zuckerberg<\/a>. It is because we chose videos that were uploaded officially both on Facebook and Youtube –<\/strong> and for example Zuckerberg published his bucket challenge video only on Facebook, while in or analysis we focused only on wideos uploaded primarily on YouTube.\u00a0It is worth pointing out that many of the celebrities, like for example Justin Bieber<\/a> or Vin Diesel<\/a>, posted their \u201cbucket challenge\u201d videos on Instagram<\/strong>. And another trend that could be observed? Nominating presidents \u2013 exactly what Bieber and Vin Diesel did. The first nominated Barack Obama, and the second\u2026 Vladimir Putin. Will we see the \u201cbucket challenge\u201d entering geopolitical stage in these times where \u201cCold War\u201d is again looming on the horizon? For certain \u2013 we prefer cold shower than \u201cCold War\u201d.<\/p>\n","protected":false},"excerpt":{"rendered":"

Recently social media have been overpowered by a surprising and at the same time also impressive trend. <\/p>\n","protected":false},"author":31,"featured_media":14919,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1779,1783,1787,1789,3266],"tags":[17,471,517,615,903,905,907],"yoast_head":"\nIce Bucket Challenge in social media<\/title>\n<meta name=\"description\" content=\"Check the popularity of Ice Bucket Challenge videos on YouTube and identify the most popular Facebook posts and tweets about it.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sotrender.com\/blog\/2014\/08\/ice-bucket-challenge\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ice 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