{"id":1071,"date":"2012-05-18T14:47:16","date_gmt":"2012-05-18T13:47:16","guid":{"rendered":"http:\/\/blog.sotrender.com\/?p=1071"},"modified":"2015-12-01T22:28:48","modified_gmt":"2015-12-01T21:28:48","slug":"sotrenders-timeline-engagement-report-gets-much-attention-on-social-media","status":"publish","type":"post","link":"https:\/\/www.sotrender.com\/blog\/2012\/05\/sotrenders-timeline-engagement-report-gets-much-attention-on-social-media\/","title":{"rendered":"Sotrender\u2019s Timeline Engagement Report Gets Much Attention on Social Media"},"content":{"rendered":"<p>Our <a href=\"https:\/\/www.sotrender.com\/blog\/2012\/05\/posts-longer-lifetime-fans-bigger-engagement-uk-facebook-before-and-after-introducing-of-timeline\/\">report about the impact of Facebook Timeline<\/a> on communication of fans and businesses proved to be very interesting to many Facebook users. A story has been posted by such popular blogs as <a href=\"http:\/\/thenextweb.com\/socialmedia\/2012\/05\/14\/study-shows-facebook-timeline-extends-post-lifetime-increases-engagement-by-13\/\">TheNextWeb<\/a> and <a href=\"http:\/\/allfacebook.com\/sotrender-timeline-engagement_b88897\">AllFacebook<\/a>.<br \/>\n<!--more--><br \/>\nThe articles,  as well as our post on <a href=\"http:\/\/socialmediatoday.com\/node\/507025\">SocialMediaToday<\/a>,  were followed by a number of tweets and retweets by social media enthusiasts,  bloggers and agencies from three continents:<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\" lang=\"pl\"><p>Study (by @<a href=\"https:\/\/twitter.com\/Sotrender\">Sotrender<\/a>) shows Facebook Timeline extends post lifetime,  increases engagement for brands by 13% <a title=\"http:\/\/tnw.co\/Km85YG\" href=\"http:\/\/t.co\/IDCcomf9\">tnw.co\/Km85YG<\/a><\/p>\n<p>\u2014 lou_dubois (@lou_dubois) <a href=\"https:\/\/twitter.com\/lou_dubois\/status\/202079724372115456\" data-datetime=\"2012-05-14T16:55:35+00:00\">maj 14,  2012<\/a><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\" lang=\"pl\"><p>Facebook Page posts &#8220;are living for longer&#8221; (when it comes to receiving comments) since Timeline was introduced: <a title=\"http:\/\/robmor.net\/JcrnRm\" href=\"http:\/\/t.co\/FkgHnxer\">robmor.net\/JcrnRm<\/a><\/p>\n<p>\u2014 Robin Morley (@mrrobinmorley) <a href=\"https:\/\/twitter.com\/mrrobinmorley\/status\/202686296727093248\" data-datetime=\"2012-05-16T09:05:53+00:00\">maj 16,  2012<\/a><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\" lang=\"pl\"><p>Timeline For Pages Ups Facebook Post Engagement By 13 Percent: <a title=\"http:\/\/allfacebook.com\/sotrender-timeline-engagement_b88897\" href=\"http:\/\/t.co\/ajwqiL1F\">allfacebook.com\/sotrender-time\u2026<\/a> RT @<a href=\"https:\/\/twitter.com\/allfacebook\">allfacebook<\/a> @<a href=\"https:\/\/twitter.com\/sotrender\">sotrender<\/a> <a href=\"https:\/\/twitter.com\/search\/%2523facebook\">#facebook<\/a><\/p>\n<p>\u2014 24k Media (@24kMedia) <a href=\"https:\/\/twitter.com\/24kMedia\/status\/202777445387075584\" data-datetime=\"2012-05-16T15:08:05+00:00\">maj 16,  2012<\/a><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\" lang=\"pl\"><p>Pour les grandes entreprises,  la Timeline Facebook a permis d&#8217;augmenter de 13 % l&#8217;interaction de leurs fans <a title=\"http:\/\/bit.ly\/IWb9H8\" href=\"http:\/\/t.co\/fAJ3Xh1S\">bit.ly\/IWb9H8<\/a> <a href=\"https:\/\/twitter.com\/search\/%2523UK\">#UK<\/a>\u201d<\/p>\n<p>\u2014 Web&amp;C Agency (@WebandC) <a href=\"https:\/\/twitter.com\/WebandC\/status\/203012591419785217\" data-datetime=\"2012-05-17T06:42:28+00:00\">maj 17,  2012<\/a><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\" lang=\"pl\"><p>Pesquisa da Sotrender apontou que o modo Timeline aumentou em 13% o engajamento dos usu\u00e1rios em p\u00e1ginas de marcas. <a title=\"http:\/\/ow.ly\/aVAPg\" href=\"http:\/\/t.co\/ssPLK7O9\">ow.ly\/aVAPg<\/a><\/p>\n<p>\u2014 Ag\u00eancia Life (@Agencialife) <a href=\"https:\/\/twitter.com\/Agencialife\/status\/202451822051459072\" data-datetime=\"2012-05-15T17:34:10+00:00\">maj 15,  2012<\/a><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\" lang=\"pl\"><p>Un estudio realizado por Sotrender descubri\u00f3 que el nuevo dise\u00f1o de perfiles de la famosa red social aumenta el&#8230; <a title=\"http:\/\/fb.me\/zJZ5wuZK\" href=\"http:\/\/t.co\/FXXcU1ih\">fb.me\/zJZ5wuZK<\/a><\/p>\n<p>\u2014 Grupo En Vanguardia (@En_Vanguardia) <a href=\"https:\/\/twitter.com\/En_Vanguardia\/status\/202401386128875520\" data-datetime=\"2012-05-15T14:13:45+00:00\">maj 15,  2012<\/a><\/p><\/blockquote>\n<p>&nbsp;<\/p>\n<p>Now there is a chance to hear our further views and observations about the Facebook Timeline on the <a href=\"http:\/\/www.socialmediaresultsconference.com\/\">Social Media Results Conference<\/a> in London next week. On May 22,  amongst many speakers from such companies as Microsoft,  Google UK,  Cisco and IBM,  our CEO Jan Zajac will be leading one of the workshops on measuring and optimizing social media presence.<\/p>\n<p>We invite all the attendees to our booth on a small expo during the first of the conference. There are still seats available to be booked. Sotrender is one of the partners of the conference.<\/p>\n<p>And you can also check out our latest <a title=\"Fanpage Trends UK April 2012\" href=\"http:\/\/www.sotrender.com\/en\/fanpage-trends-category\/uk-april\/cars\">Fanpage Trends report on UK&#8217;s cars,  clothes and beauty brand fanpages<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Our report about the impact of Facebook Timeline on communication of fans and businesses proved to be very interesting to many Facebook users. A story has been posted by such popular blogs as TheNextWeb and AllFacebook.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1779,1783],"tags":[327,329,333,339],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sotrender\u2019s Timeline Engagement Report<\/title>\n<meta name=\"description\" content=\"Sotrender\u2019s Timeline Engagement Report Gets Much Attention on Social Media. 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Read our coverage.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sotrender.com\/blog\/2012\/05\/sotrenders-timeline-engagement-report-gets-much-attention-on-social-media\/\" \/>\n<meta property=\"og:site_name\" content=\"Sotrender Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Sotrender\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/jan.zajac.75?fref=ts\" \/>\n<meta property=\"article:published_time\" content=\"2012-05-18T13:47:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2015-12-01T21:28:48+00:00\" \/>\n<meta name=\"author\" content=\"Jan Zaj\u0105c\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@http:\/\/twitter.com\/janekzajac\" \/>\n<meta name=\"twitter:site\" content=\"@Sotrender\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jan Zaj\u0105c\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.sotrender.com\/blog\/2012\/05\/sotrenders-timeline-engagement-report-gets-much-attention-on-social-media\/\",\"url\":\"https:\/\/www.sotrender.com\/blog\/2012\/05\/sotrenders-timeline-engagement-report-gets-much-attention-on-social-media\/\",\"name\":\"Sotrender\u2019s Timeline Engagement Report\",\"isPartOf\":{\"@id\":\"https:\/\/www.sotrender.com\/blog\/#website\"},\"datePublished\":\"2012-05-18T13:47:16+00:00\",\"dateModified\":\"2015-12-01T21:28:48+00:00\",\"author\":{\"@id\":\"https:\/\/www.sotrender.com\/blog\/#\/schema\/person\/15d4db3ba9c4e61b1cb96099300e7c51\"},\"description\":\"Sotrender\u2019s Timeline Engagement Report Gets Much Attention on Social Media. 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