{"id":8078,"date":"2024-07-16T11:45:00","date_gmt":"2024-07-16T09:45:00","guid":{"rendered":"https:\/\/www.sotrender.com\/resources\/?p=8078\/"},"modified":"2025-02-26T16:27:08","modified_gmt":"2025-02-26T15:27:08","slug":"can-see-historical-instagram-data","status":"publish","type":"knowledge_base","link":"https:\/\/www.sotrender.com\/blog\/knowledge_base\/can-see-historical-instagram-data\/","title":{"rendered":"How can I see my historical Instagram data?"},"content":{"rendered":"\n

If you are an Instagram creator and if you treat your Instagram presence seriously, most probably you’d like to know if you’re successful in what you do and how your audience reacts to the content you publish.<\/span><\/p>\n\n\n\n

You can learn that all by analyzing your historical Instagram data.<\/span><\/p>\n\n\n\n\n\n\n\n

However, as you probably know, Instagram itself isn’t making it easy for us to track our performance.<\/span> Where to find reliable and accurate data then?<\/p>\n\n\n\n

Instagram Insights – a free tool to check your Instagram data<\/h2>\n\n\n\n

You probably know Instagram Insights<\/a> quite well, and most probably you are also aware of the fact that the data presented there is quite limited. The biggest obstacle is, though, not the type of data but the time frame for which you can analyze them – for some metrics it is only the last 90 days.<\/span><\/p>\n\n\n\n

As you have probably experienced so far, the Instagram app itself has limitations in providing comprehensive historical data.<\/p>\n\n\n\n

How can one analyze their performance over a longer time periods? How can you know if you are actually improving? If you are engaging your audience less or more than in the past months? <\/span>With Instagram Insights, unless you manually write down your data regularly, you simply won’t know.<\/b> <\/p>\n\n\n\n

You can also access your Instagram data from Facebook’s Creator Studio. There are some pros and cons of using this solution. Firstly, just like Instagram Insights, it is free. It also enables you to access your data from a desktop device<\/a>, which may be important for some users, especially people working in social media or marketing agencies.<\/span><\/p>\n\n\n\n

However, as it’s with Instagram Insights, in Creator Studio presented data are also quite limited.<\/span><\/p>\n\n\n\n

Also, there is no way of exporting your metrics in an easily digestible way. So even though you have access to your data, you can’t really play with them.<\/p>\n\n\n\n

Don’t worry, there is a solution. \ud83d\ude09<\/p>\n\n\n\n

Where can I find my historical Instagram data?<\/h2>\n\n\n\n

Even though native Instagram solutions can help to some extent, there are other tools that can provide you with more detailed insights and historical Instagram data for much longer time periods. What we are talking here about are external social media analytics apps<\/a><\/strong>.<\/span><\/p>\n\n\n

Remember<\/strong>
You need to convert your profile to a business account, in order to get access to more extensive historical data. Also, only after switching to an Instagram business account, you’ll be able to use third-party social media analytics tools.<\/p>\n\n\n

One such tool is <\/span>Sotrender<\/span><\/a> and here’s how it works there.<\/span><\/p>\n\n\n\n

Once you connect your profile to Sotrender <\/span>you\u2019ll automatically get 30 days of historical Instagram data<\/b>.* From this point on, you can already analyze your performance for the last month. Good enough for a start, right?<\/span><\/p>\n\n\n

*The only exception is data about the increase in the number of followers and followers\u2019 demographics – this is because of the Instagram API limitation, which does not return such data.<\/p>\n\n\n

This includes detailed demographic data about your followers<\/a>, which is crucial for understanding your audience and its dynamics.<\/p>\n\n\n\n

From the moment you connect your profile to the Sotrender app, we will be collecting your data regularly. That means you can analyze all your data from the moment you started using Sotrender.<\/span><\/p>\n\n\n

For example, if you connected your Instagram profile on January 1st, you can analyze your data and performance from the beginning of the year in the middle of August.<\/p>\n\n\n

You can also access historical Instagram data on follower changes and engagement<\/a> metrics.<\/p>\n\n\n\n

\"Start<\/a><\/span>