{"id":51074,"date":"2016-12-30T13:32:14","date_gmt":"2016-12-30T13:32:14","guid":{"rendered":"https:\/\/www.sotrender.com\/resources\/?p=1655\/"},"modified":"2025-02-21T01:23:26","modified_gmt":"2025-02-21T00:23:26","slug":"what-is-periscope","status":"publish","type":"knowledge_base","link":"https:\/\/www.sotrender.com\/blog\/knowledge_base\/what-is-periscope\/","title":{"rendered":"What is Periscope?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Periscope is a <\/span><b>live streaming<\/b><span style=\"font-weight: 400;\"> platform that was purchased by Twitter in March 2015. It allows you to broadcast a live recording to your followers on both Periscope and Twitter. Users watching your recording can <\/span><b>comment<\/b> <b>and ask you questions in real-time<\/b><span style=\"font-weight: 400;\">. <\/span><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">You can download it as a mobile app, which let\u2019s you livestream on the go. And since you have immediate access to <\/span><b>all your Twitter followers<\/b><span style=\"font-weight: 400;\"> from it, you can reach a large audience in no time.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s a rather recent development in social media, so all it\u2019s best possibilities haven\u2019t been fully explored yet. However, there are some useful things you can do with it for your business:<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<ul>\n<li><b><span style=\"font-weight: 400;\">Reporting <\/span>live news. <span style=\"font-weight: 400;\">You have something big to reveal? Share it live.<\/span><\/b><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">Sharing<\/span> unique <span style=\"font-weight: 400;\">and<\/span> unplanned events. <span style=\"font-weight: 400;\">Something interesting or crazy happening near you and your business? Share that too<\/span><\/li>\n<\/ul>\n<ul>\n<li>Interact <span style=\"font-weight: 400;\">with your<\/span> audience <span style=\"font-weight: 400;\">in<\/span> real-time. <span style=\"font-weight: 400;\">Connect to tons of people and interact with them in a more immediate way.<\/span><\/li>\n<\/ul>\n<ul>\n<li><span style=\"font-weight: 400;\">Build<\/span> brand trust. <span style=\"font-weight: 400;\">Stream spontaneous instances of your business at work, opening the doors to your audience.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Periscope is still in it\u2019s infancy, so don&#8217;t be afraid to <\/span><b>experiment<\/b><span style=\"font-weight: 400;\"> with it. <\/span><\/p>\n<h6><b>Read More:<\/b><\/h6>\n<ol>\n<li style=\"font-weight: 400;\"><strong><a href=\"https:\/\/www.sotrender.com\/resources\/knowledge-base\/how-do-i-start-and-promote-a-periscope-stream-on-twitter\/\">How do I start and promote a Periscope stream on Twitter?<\/a><\/strong><\/li>\n<li style=\"font-weight: 400;\"><strong><a href=\"https:\/\/www.sotrender.com\/resources\/knowledge-base\/what-is-twitter-mopub\/\">What is Twitter MoPub?<\/a><\/strong><\/li>\n<li style=\"font-weight: 400;\"><strong><a href=\"https:\/\/www.sotrender.com\/resources\/knowledge-base\/can-i-schedule-my-tweets-in-advance\/\">Can I schedule my tweets?<\/a><\/strong><\/li>\n<\/ol>\n","protected":false},"author":81,"featured_media":51909,"template":"","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is Periscope? - Sotrender Blog<\/title>\n<meta name=\"description\" content=\"Periscope is a live streaming platform that was purchased by Twitter in March 2015. 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