{"id":51070,"date":"2016-12-30T11:14:55","date_gmt":"2016-12-30T11:14:55","guid":{"rendered":"https:\/\/www.sotrender.com\/resources\/?p=1587\/"},"modified":"2016-12-30T11:14:55","modified_gmt":"2016-12-30T11:14:55","slug":"what-analytic-tools-for-instagram-i-can-use","status":"publish","type":"knowledge_base","link":"https:\/\/www.sotrender.com\/blog\/knowledge_base\/what-analytic-tools-for-instagram-i-can-use\/","title":{"rendered":"What analytic tools can I use for Instagram?"},"content":{"rendered":"<p><b><\/b><span style=\"font-weight: 400;\">You can either use <\/span><b>Instagram Insights or an external tool<\/b><span style=\"font-weight: 400;\"> of your choosing.<\/span><!--more--><\/p>\n<p><span style=\"font-weight: 400;\">In 2016, Instagram introduced Business Profiles along with Instagram Insights. Instagram Insights offers some <\/span><b>basic info about your performance over a short time<\/b><span style=\"font-weight: 400;\">. It\u2019s useful for some quick data concerning your performance and a good starting point.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Since not everyone wants to have a Business account (and Insights contains only basic information over a short period), analysing your organic activity can be very complicated. But don\u2019t worry, that\u2019s why external tools exist, like <a href=\"http:\/\/www.sotrender.com\">Sotrender<\/a>.<\/span><\/p>\n<p style=\"text-align: center;\"><!--HubSpot Call-to-Action Code --><span id=\"hs-cta-wrapper-b1ea7bd2-bb02-49cc-a97a-181fd9810e9f\" class=\"hs-cta-wrapper\"><span id=\"hs-cta-b1ea7bd2-bb02-49cc-a97a-181fd9810e9f\" class=\"hs-cta-node hs-cta-b1ea7bd2-bb02-49cc-a97a-181fd9810e9f\"><!-- [if lte IE 8]><\/p>\n\n\n\n\n\n<div id=\"hs-cta-ie-element\"><\/div>\n\n\n<![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/3842881\/b1ea7bd2-bb02-49cc-a97a-181fd9810e9f\"><img decoding=\"async\" id=\"hs-cta-img-b1ea7bd2-bb02-49cc-a97a-181fd9810e9f\" class=\"hs-cta-img aligncenter\" style=\"border-width: 0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/3842881\/b1ea7bd2-bb02-49cc-a97a-181fd9810e9f.png\" alt=\"Start analyzing\u00a0your Instagram performance\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(3842881, 'b1ea7bd2-bb02-49cc-a97a-181fd9810e9f', {}); <\/script><\/span><!-- end HubSpot Call-to-Action Code --><\/p>\n<h2><b>Instagram Insights<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">You can open Insights from your mobile device (see <a href=\"https:\/\/web.facebook.com\/business\/help\/1533933820244654?_rdr\">here<\/a> where to find them). It will show you basic data about your profile for the previous week, including:<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>\n<ul>\n<li><b>Number of impressions.<\/b><\/li>\n<\/ul>\n<ul>\n<li><strong>Reach.<\/strong><\/li>\n<\/ul>\n<ul>\n<li><strong>Profile views.<\/strong><\/li>\n<\/ul>\n<ul>\n<li><strong>Clicks to your website.<\/strong><\/li>\n<\/ul>\n<ul>\n<li><strong>Top posts.<\/strong><\/li>\n<\/ul>\n<ul>\n<li><strong>Follower demographics.<\/strong><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">This tool is completely free and is a great way for small businesses that just started their Instagram adventure. <\/span><\/p>\n<h2><b>Sotrender<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Our tool is a simple platform for advanced Instagram analysis (among others). You can add profiles to observe, both yours and others. This will help you learn from both your competitors and your industry leaders.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In <a href=\"http:\/\/www.sotrender.com\">Sotrender<\/a> you can see data on:<\/span><\/p>\n<ul>\n<li><b>Brand activity.<\/b><\/li>\n<\/ul>\n<ul>\n<li><b>Users activity.<\/b><\/li>\n<\/ul>\n<ul>\n<li><strong>Posts performance.<\/strong><\/li>\n<\/ul>\n<ul>\n<li><strong>Hashtags.<\/strong><\/li>\n<\/ul>\n<ul>\n<li><strong>Engagement and posting hours.<\/strong><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">You can always adjust dates and download a report that\u2019s ready to send to your superiors.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Based on your channel results, we\u2019re also serving tips which can help you to optimize your strategy.<\/span><\/p>\n<p style=\"text-align: center;\"><!--HubSpot Call-to-Action Code --><span id=\"hs-cta-wrapper-b1ea7bd2-bb02-49cc-a97a-181fd9810e9f\" class=\"hs-cta-wrapper\"><span id=\"hs-cta-b1ea7bd2-bb02-49cc-a97a-181fd9810e9f\" class=\"hs-cta-node hs-cta-b1ea7bd2-bb02-49cc-a97a-181fd9810e9f\"><!-- [if lte IE 8]><\/p>\n\n\n\n\n\n<div id=\"hs-cta-ie-element\"><\/div>\n\n\n<![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/3842881\/b1ea7bd2-bb02-49cc-a97a-181fd9810e9f\"><img decoding=\"async\" id=\"hs-cta-img-b1ea7bd2-bb02-49cc-a97a-181fd9810e9f\" class=\"hs-cta-img aligncenter\" style=\"border-width: 0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/3842881\/b1ea7bd2-bb02-49cc-a97a-181fd9810e9f.png\" alt=\"Start analyzing\u00a0your Instagram performance\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(3842881, 'b1ea7bd2-bb02-49cc-a97a-181fd9810e9f', {}); <\/script><\/span><!-- end HubSpot Call-to-Action Code --><\/p>\n<h6><b>Read also:<\/b><\/h6>\n<ol>\n<li><strong><a title=\"Where to find Instagram Insights?\" href=\"https:\/\/www.sotrender.com\/resources\/knowledge-base\/where-to-find-instagram-insights\/\">Where to find Instagram Insights?<\/a><\/strong><\/li>\n<li><strong><a title=\"How do I connect my Instagram account to Facebook Business Manager?\" href=\"https:\/\/www.sotrender.com\/resources\/knowledge-base\/how-do-i-connect-my-instagram-account-to-facebook-business-manager\/\">How do I connect my Instagram account to Facebook Business Manager?<\/a><\/strong><\/li>\n<li style=\"font-weight: 400;\"><strong><a href=\"https:\/\/www.sotrender.com\/resources\/knowledge-base\/how-to-measure-effect-of-my-ads-on-instagram\/\">How can I measure the effects of my ads on Instagram?<\/a><\/strong><\/li>\n<\/ol>\n","protected":false},"author":81,"featured_media":1589,"template":"","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What analytic tools can I use for Instagram? - Sotrender Blog<\/title>\n<meta name=\"description\" content=\"You can either use Instagram Insights or an external tool of your choosing. 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