{"id":51068,"date":"2016-12-15T15:12:35","date_gmt":"2016-12-15T15:12:35","guid":{"rendered":"http:\/\/resources.sotrender.com\/?p=1221\/"},"modified":"2016-12-15T15:12:35","modified_gmt":"2016-12-15T15:12:35","slug":"what-does-it-mean-to-boost-a-facebook-post","status":"publish","type":"knowledge_base","link":"https:\/\/www.sotrender.com\/blog\/knowledge_base\/what-does-it-mean-to-boost-a-facebook-post\/","title":{"rendered":"What does it mean to boost a Facebook post?"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">Boosting your post is an <\/span><b>easy way to reach more people<\/b><span style=\"font-weight: 400;\">. When you boost your post it will appear higher in your audience&#8217;s News Feed and be seen by users who haven\u2019t yet liked your page. <\/span><!--more--><\/p>\n<h2 style=\"text-align: justify;\"><strong>What does it mean to boost a Facebook post?<\/strong><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">You can <\/span><b>boost a post when you create it<\/b><span style=\"font-weight: 400;\"> or <\/span><b>after publishing it<\/b><span style=\"font-weight: 400;\"> by doing the following: <\/span><\/p>\n<ul>\n<li style=\"font-weight: 400; text-align: justify;\"><span style=\"font-weight: 400;\">Clicking the \u201cBoost Post\u201d button. <\/span><\/li>\n<li style=\"font-weight: 400; text-align: justify;\"><span style=\"font-weight: 400;\">A pop up window will appear with some reach options. <\/span><\/li>\n<li style=\"font-weight: 400; text-align: justify;\"><span style=\"font-weight: 400;\">Choose between reaching <\/span><b>more people in your audience<\/b><span style=\"font-weight: 400;\"> or reaching<\/span><b> new users<\/b><span style=\"font-weight: 400;\">. <\/span><\/li>\n<li style=\"font-weight: 400; text-align: justify;\"><span style=\"font-weight: 400;\">You can target them by their <\/span><b>location, age, gender and interests<\/b><span style=\"font-weight: 400;\"> (This customized audience can be saved and used later).<\/span><\/li>\n<li style=\"font-weight: 400; text-align: justify;\"><span style=\"font-weight: 400;\">Boosting costs money, and you can set the amount in <\/span><b>Budget<\/b><span style=\"font-weight: 400;\">. You will\u00a0<\/span><b>see an estimate <\/b><span style=\"font-weight: 400;\">of how many people will your post reach each day. <\/span><\/li>\n<li style=\"font-weight: 400; text-align: justify;\"><span style=\"font-weight: 400;\">Select <\/span><b>how many days<\/b><span style=\"font-weight: 400;\"> your post should be boosted.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: center;\"><!--HubSpot Call-to-Action Code --><span id=\"hs-cta-wrapper-a0f2136a-dccc-40f0-b875-6ae0a8ed96b4\" class=\"hs-cta-wrapper\"><span id=\"hs-cta-a0f2136a-dccc-40f0-b875-6ae0a8ed96b4\" class=\"hs-cta-node hs-cta-a0f2136a-dccc-40f0-b875-6ae0a8ed96b4\"><!-- [if lte IE 8]><\/p>\n\n\n\n\n\n<div id=\"hs-cta-ie-element\"><\/div>\n\n\n<![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/3842881\/a0f2136a-dccc-40f0-b875-6ae0a8ed96b4\"><img decoding=\"async\" id=\"hs-cta-img-a0f2136a-dccc-40f0-b875-6ae0a8ed96b4\" class=\"hs-cta-img aligncenter\" style=\"border-width: 0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/3842881\/a0f2136a-dccc-40f0-b875-6ae0a8ed96b4.png\" alt=\"Start analyzing\u00a0your\u00a0Facebook performance\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(3842881, 'a0f2136a-dccc-40f0-b875-6ae0a8ed96b4', {}); <\/script><\/span><!-- end HubSpot Call-to-Action Code --><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">You will be able to see how your boosted post is doing in <a href=\"https:\/\/www.sotrender.com\/resources\/knowledge-base\/how-do-i-check-facebook-insights\/\">Facebook Insights<\/a>. \u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h6><strong>Read more:<\/strong><\/h6>\n<ol>\n<li><a title=\"Should I start advertising on Facebook?\" href=\"https:\/\/www.sotrender.com\/resources\/knowledge-base\/should-i-start-advertising-on-facebook\/\">Should I start advertising on Facebook?<\/a><\/li>\n<li><a title=\"What do I need before start advertising on Facebook?\" href=\"https:\/\/www.sotrender.com\/resources\/knowledge-base\/what-do-i-need-before-start-advertising-on-facebook\/\">What do I need before start advertising on Facebook?<\/a><\/li>\n<li><a href=\"https:\/\/www.sotrender.com\/resources\/knowledge-base\/how-to-measure-effects-of-my-ads-on-facebook\/\">How to measure effect of my Facebook ads?<\/a><\/li>\n<\/ol>\n","protected":false},"author":55,"featured_media":51898,"template":"","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What does it mean to boost a Facebook post? - Sotrender Blog<\/title>\n<meta name=\"description\" content=\"Boosting your post is an easy way to reach more people. When you boost your post it will appear higher in your audience&#039;s News Feed and be seen by users\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/what-does-it-mean-to-boost-a-facebook-post\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What does it mean to boost a Facebook post? - Sotrender Blog\" \/>\n<meta property=\"og:description\" content=\"Boosting your post is an easy way to reach more people. When you boost your post it will appear higher in your audience&#039;s News Feed and be seen by users\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/what-does-it-mean-to-boost-a-facebook-post\/\" \/>\n<meta property=\"og:site_name\" content=\"Sotrender Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Sotrender\" \/>\n<meta property=\"og:image\" content=\"https:\/\/wwwprod.sotrender.com\/blog\/wp-content\/uploads\/2016\/12\/uydoe_ayjqs-jenn-richardson-1-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@Sotrender\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/what-does-it-mean-to-boost-a-facebook-post\/\",\"url\":\"https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/what-does-it-mean-to-boost-a-facebook-post\/\",\"name\":\"What does it mean to boost a Facebook post? - Sotrender Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.sotrender.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/what-does-it-mean-to-boost-a-facebook-post\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/what-does-it-mean-to-boost-a-facebook-post\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2016\/12\/uydoe_ayjqs-jenn-richardson-1-scaled.jpg\",\"datePublished\":\"2016-12-15T15:12:35+00:00\",\"dateModified\":\"2016-12-15T15:12:35+00:00\",\"description\":\"Boosting your post is an easy way to reach more people. When you boost your post it will appear higher in your audience's News Feed and be seen by users\",\"breadcrumb\":{\"@id\":\"https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/what-does-it-mean-to-boost-a-facebook-post\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/what-does-it-mean-to-boost-a-facebook-post\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/what-does-it-mean-to-boost-a-facebook-post\/#primaryimage\",\"url\":\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2016\/12\/uydoe_ayjqs-jenn-richardson-1-scaled.jpg\",\"contentUrl\":\"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2016\/12\/uydoe_ayjqs-jenn-richardson-1-scaled.jpg\",\"width\":2560,\"height\":1707,\"caption\":\"What does it mean to boost my post on Facebook\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/what-does-it-mean-to-boost-a-facebook-post\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.sotrender.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"KBs\",\"item\":\"https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"What does it mean to boost a Facebook post?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.sotrender.com\/blog\/#website\",\"url\":\"https:\/\/www.sotrender.com\/blog\/\",\"name\":\"Sotrender Blog\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.sotrender.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What does it mean to boost a Facebook post? - Sotrender Blog","description":"Boosting your post is an easy way to reach more people. When you boost your post it will appear higher in your audience's News Feed and be seen by users","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/what-does-it-mean-to-boost-a-facebook-post\/","og_locale":"en_US","og_type":"article","og_title":"What does it mean to boost a Facebook post? - Sotrender Blog","og_description":"Boosting your post is an easy way to reach more people. When you boost your post it will appear higher in your audience's News Feed and be seen by users","og_url":"https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/what-does-it-mean-to-boost-a-facebook-post\/","og_site_name":"Sotrender Blog","article_publisher":"https:\/\/www.facebook.com\/Sotrender","og_image":[{"width":2560,"height":1707,"url":"https:\/\/wwwprod.sotrender.com\/blog\/wp-content\/uploads\/2016\/12\/uydoe_ayjqs-jenn-richardson-1-scaled.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@Sotrender","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/what-does-it-mean-to-boost-a-facebook-post\/","url":"https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/what-does-it-mean-to-boost-a-facebook-post\/","name":"What does it mean to boost a Facebook post? - Sotrender Blog","isPartOf":{"@id":"https:\/\/www.sotrender.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/what-does-it-mean-to-boost-a-facebook-post\/#primaryimage"},"image":{"@id":"https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/what-does-it-mean-to-boost-a-facebook-post\/#primaryimage"},"thumbnailUrl":"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2016\/12\/uydoe_ayjqs-jenn-richardson-1-scaled.jpg","datePublished":"2016-12-15T15:12:35+00:00","dateModified":"2016-12-15T15:12:35+00:00","description":"Boosting your post is an easy way to reach more people. When you boost your post it will appear higher in your audience's News Feed and be seen by users","breadcrumb":{"@id":"https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/what-does-it-mean-to-boost-a-facebook-post\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/what-does-it-mean-to-boost-a-facebook-post\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/what-does-it-mean-to-boost-a-facebook-post\/#primaryimage","url":"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2016\/12\/uydoe_ayjqs-jenn-richardson-1-scaled.jpg","contentUrl":"https:\/\/www.sotrender.com\/blog\/wp-content\/uploads\/2016\/12\/uydoe_ayjqs-jenn-richardson-1-scaled.jpg","width":2560,"height":1707,"caption":"What does it mean to boost my post on Facebook"},{"@type":"BreadcrumbList","@id":"https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/what-does-it-mean-to-boost-a-facebook-post\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.sotrender.com\/blog\/"},{"@type":"ListItem","position":2,"name":"KBs","item":"https:\/\/wwwprod.sotrender.com\/blog\/knowledge_base\/"},{"@type":"ListItem","position":3,"name":"What does it mean to boost a Facebook post?"}]},{"@type":"WebSite","@id":"https:\/\/www.sotrender.com\/blog\/#website","url":"https:\/\/www.sotrender.com\/blog\/","name":"Sotrender Blog","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.sotrender.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/www.sotrender.com\/blog\/wp-json\/wp\/v2\/knowledge_base\/51068"}],"collection":[{"href":"https:\/\/www.sotrender.com\/blog\/wp-json\/wp\/v2\/knowledge_base"}],"about":[{"href":"https:\/\/www.sotrender.com\/blog\/wp-json\/wp\/v2\/types\/knowledge_base"}],"author":[{"embeddable":true,"href":"https:\/\/www.sotrender.com\/blog\/wp-json\/wp\/v2\/users\/55"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.sotrender.com\/blog\/wp-json\/wp\/v2\/media\/51898"}],"wp:attachment":[{"href":"https:\/\/www.sotrender.com\/blog\/wp-json\/wp\/v2\/media?parent=51068"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}