{"id":51052,"date":"2024-11-29T16:00:00","date_gmt":"2024-11-29T15:00:00","guid":{"rendered":"http:\/\/resources.sotrender.com\/?p=733\/"},"modified":"2024-12-03T19:09:30","modified_gmt":"2024-12-03T18:09:30","slug":"why-should-i-follow-my-competitors-on-facebook-and-how-to-find-them","status":"publish","type":"knowledge_base","link":"https:\/\/www.sotrender.com\/blog\/knowledge_base\/why-should-i-follow-my-competitors-on-facebook-and-how-to-find-them\/","title":{"rendered":"Facebook competitors: why should I follow them and how to find them?"},"content":{"rendered":"<p data-pm-slice=\"1 1 []\">With the increasing popularity of social media, it\u2019s easier than ever to keep up with your competitors and see what they\u2019re doing. Fortunately, tracking your facebook competition, including their facebook page activities, has been made even simpler thanks to new features on social media channels like Facebook.<\/p>\n<p><strong>Why is it important to know about my competition on Facebook?<\/strong><\/p>\n<p>Your competition is called that for a reason. They\u2019re competing against you for space on the same market. So you\u2019ll often be at odds with them when trying to expand your reach or engagement. That\u2019s why it\u2019s important to see your standing with similar pages. Know who you\u2019re doing better than and who\u2019s doing better than you. It\u2019s good to keep yourself up-to-date on what they\u2019re doing and see whether their methods are working for them or if they are not. Either way, you\u2019ll learn a lot from their gains or mistakes. It may seem counter-intuitive but so do other things on Facebook, here are <a href=\"https:\/\/sotrender.com\/blog\/2021\/01\/facebook-myths\" target=\"_blank\" rel=\"noopener noreferrer\">some myths<\/a> you shouldn\u2019t believe.<\/p>\n<p><strong>How do I find my Facebook competitors?<\/strong><\/p>\n<p>Think about your competitors \u2013 companies that sell similar products and services, brands with a similar target group \u2013 \u00a0and find them on Facebook. You can just type their name in the search bar and usually find them. If you know they have their own websites, go there and look for Facebook a link.<\/p>\n<p>But always be consistent with your social media strategy, don\u2019t lose yourself in imitating your competition. Observe, learn, but be true to your own values.<\/p>\n<p style=\"text-align: center;\"><!--HubSpot Call-to-Action Code --><span id=\"hs-cta-wrapper-a0f2136a-dccc-40f0-b875-6ae0a8ed96b4\" class=\"hs-cta-wrapper\"><span id=\"hs-cta-a0f2136a-dccc-40f0-b875-6ae0a8ed96b4\" class=\"hs-cta-node hs-cta-a0f2136a-dccc-40f0-b875-6ae0a8ed96b4\"><!-- [if lte IE 8]><\/p>\n\n\n\n\n\n<div id=\"hs-cta-ie-element\"><\/div>\n\n\n<![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/3842881\/a0f2136a-dccc-40f0-b875-6ae0a8ed96b4\"><img decoding=\"async\" id=\"hs-cta-img-a0f2136a-dccc-40f0-b875-6ae0a8ed96b4\" class=\"hs-cta-img aligncenter\" style=\"border-width: 0px;\" src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/3842881\/a0f2136a-dccc-40f0-b875-6ae0a8ed96b4.png\" alt=\"Start analyzing\u00a0your\u00a0Facebook performance\" \/><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(3842881, 'a0f2136a-dccc-40f0-b875-6ae0a8ed96b4', {}); <\/script><\/span><!-- end HubSpot Call-to-Action Code --><\/p>\n<ol>\n<li><a title=\"Who is on Facebook?\" href=\"https:\/\/www.sotrender.com\/resources\/knowledge-base\/facebook\/who-is-on-facebook\/\" target=\"_blank\" rel=\"noopener\">Who is on Facebook?<\/a><\/li>\n<li><a title=\"What kind of pictures can I post to Facebook?\" href=\"https:\/\/www.sotrender.com\/resources\/knowledge-base\/what-kind-of-pictures-can-i-post-to-facebook\/\" target=\"_blank\" rel=\"noopener\">What kind of pictures can I post to Facebook?<\/a><\/li>\n<li><a title=\"Should I start advertising on Facebook?\" href=\"https:\/\/www.sotrender.com\/resources\/knowledge-base\/should-i-start-advertising-on-facebook\/\" target=\"_blank\" rel=\"noopener\">Should I start advertising on Facebook?<\/a><\/li>\n<\/ol>\n","protected":false},"author":49,"featured_media":51879,"template":"","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Facebook competitors: why should I follow them and how to do it?<\/title>\n<meta name=\"description\" content=\"Discover why tracking your competitors on Facebook is essential for growth. 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