On the occasion of infoShare – conference which concerns IT industry, new media and startups, we would like to present a concise analysis of IT and electronic fanpages. We took into consideration two groups of fanpages – these of UK IT brands and international technological blogs. The focal point of our interest was the communication between administrators […]

The biggest day of the European football this year is already behind us. A few days ago, you had a chance to read our analysis on semi-final matches. Today Sotrender Research Team presents a short report on the Champions League Final in social media. Keep reading to find out who was the champion on Facebook, who […]

Major sport events are reflected in social media too. Games, clubs and players trigger emotions, which are expressed on Facebook or Twitter before, during and after the game, usually using so-called second screen – a smartphone, tablet or laptop. So who leads on social pitch of UEFA Champions League? A few hours before today’s final on Wembley we […]