planning

Things to Remember While Creating Sensitive Social Media Content

Wendy’s engages in rapid-fire banter with its customers and competitors. Old Spice is refreshingly weird. Target’s twitter feed is full of self-aware humor. These are just a few examples. For the most part, social media marketing appears to be light-hearted and fun.

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Social media branding strategies: how to sell more?

If you are an entrepreneur, personal branding is right for you. It is a marketing tool that allows you not only to build a real bond of trust with customers but also to differentiate yourself from competitors. Social media platforms are one of the best ways to build one. As they represent a huge potential […]

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Lead Generation Tips Using Your Social Media Accounts

A massive social media following doesn’t offer much benefit if you only have followers. Businesses with Facebook accounts learned this lesson a few years ago when Facebook moved to a model where pages must now pay to show content to some of their followers. A better strategy for social media utilizes the platform to drive […]

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